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GM DAEWOO Stand Summary Exhibition Theme

FOR RELEASE: November 14, 2002

GM DAEWOO at the 2002 Seoul Motor Show: World Premiere for the New Lacetti

  • 17 cars on display including first public showing of all new Lacetti and two concept cars, the "Oto" & "Flex"
  • Entertainment includes performance by Pop Divas "FinKL"
  • Exhibits includes a look at the cars of tomorrow

GM Daewoo Auto & Technology will showcase an array of cars, entertainers and advanced technology at this year’s 2002 Seoul Motor Show, Nov. 20-29 at COEX in Samsung-dong, Seoul.

Making its first public appearance, the star of the GM DAEWOO stand will be the all new Lacetti. Lacetti is the first new model from GM Daewoo since the inaugration of the company three weeks ago. GM Daewoo’s exhibits will feature 17 cars including two concept cars "Oto" and "Flex" and three models of the new Lacetti intermediate car in the exhibition area of 1,768㎡.

In this fourth Seoul Motor Show, GM Daewoo’s exhibition theme will be "Driving Innovation". Visitors will be able to trace the evolution of the car from its early days to the future, which includes fuel-cell vehicles that run on hydrogen and emit only a few drops of water.

Two concept cars will be center stage for GM Daewoo to catch the eyes of the visitors: First, a unique combination of a sports car and a sports utility vehicle, called "Oto"; and the second, called "Flex," a Multi Purpose Vehicle equipped with the latest information technology.

Additionally, there will be special programs and events provided to entertain the audience including a performance by pop divas FinKL, a new Matiz Color commercial and numerous product and technology narrations.

GM DAEWOO Stand Summary

Exhibition Theme : DRIVING INNOVATION

 Dates : Press Day November 20, 2002 (1 day)
               Public Days: November 21-29 (9 days)

GM DAEWOO PRESS CONFERENCE :
11:30, Wednesday, November 20, 2002, at the GM DAEWOO Stand

Venue : COEX Pacific Hall, Samsung-dong, Seoul

Exhibition Area : 1,768

Targets

  • Build up GM DAEWOO’s new company image at its first Motor Show
  • World premiere of the Lacetti for the general public
  • Build up a distinctive customer-orientated image
  • Concept cars "Oto" and "Flex" prove high tech approach

Exhibition Vehicles

Concept Cars (2)

Oto (1), Flex (1)

Production cars (15)

Lacetti (3), Kalos (4), Magnus 2.5 (2), Matiz (1), Rezzo (1)

Special Models (4): Matiz (2), Rezzo (1), Magnus 2.0 (1)

Others

XK engine, Kalos Cut-away Model, GM Time Zone