The Auto Channel
The Largest Independent Automotive Research Resource
The Largest Independent Automotive Research Resource
Official Website of the New Car Buyer

American Honda Announces October Sales

TORRANCE, Calif., Nov. 1 -- Total Honda division sales hit a new record high in October while record sales of both Honda and Acura light truck models helped to soften the blow of slowing demand for new vehicles felt throughout the industry last month.

American Honda posted record light truck sales of 35,964 units in October, a 21.9 percent gain over last year, while total vehicle sales fell 5.8 percent to 103,256 units for the month based on a daily selling rate. Total sales of Honda and Acura vehicles for the year are up 2.6 percent over year-ago results to 1,049,023 through the end of October. Total American Honda sales also surpassed last month by 2.0 percent.

Spurred by continuing strong demand for the Odyssey minivan and Pilot SUV, Honda Division light-truck sales rose 21.5 percent to 31,478 vehicles, setting a new October record. Record Honda division sales of 91,152 for the month surpassed year-ago results on a unit basis, but fell 3.1 percent on a daily selling rate.

Compared to a record October last year, total Acura division sales of 12,104 were off 22.1 percent for the month due in part to the limited availability of certain vehicles arising from the West Coast port closings. Sales of the MDX luxury SUV rose 24.8 percent over year-ago results to set a new October sales record of 4,486 units.

                American Honda Vehicle Sales For October 2002

                          Month-to-Date               Year-to-Date
                   October    October    DSR**   October    October   DSR**
                    2002       2001     % Chg.     2002      2001    % Chg.
    American Honda
     Total         103,256   105,572     -5.8% 1,049,023 1,022,604     2.6%
      Total Car
       Sales        67,292    77,154    -16.0%   716,992   772,302    -7.2%
      Total Truck
       Sales        35,964    28,418     21.9%   332,031   250,302    32.7%
    Import Car
     Sales          14,011    15,573    -13.4%   122,030   122,222    -0.2%
      Honda
       Division     11,611    11,459     -2.4%    87,739    88,055    -0.4%
      Acura
       Division      2,400     4,114    -43.8%    34,291    34,167     0.4%
    Import Truck
     Sales          10,437    11,475    -12.4%   123,132    94,480    30.3%
      Honda
       Division     10,437    11,475    -12.4%   123,132    94,480    30.3%
    Domestic Car
     Sales *        53,281    61,581    -16.7%   594,962   650,080    -8.5%
      Honda
       Division     48,063    54,192    -14.6%   531,419   575,595    -7.7%
      Acura
       Division      5,218     7,389    -32.0%    63,543    74,485   -14.7%
    Domestic Truck
     Sales *        25,527    16,943     45.1%   208,899   155,822    34.1%
      Honda
       Division     21,041    13,481     50.3%   165,556   122,313    35.4%
      Acura
       Division      4,486     3,462     24.8%    43,343    33,509    29.3%

    MODEL BREAKOUTS BY DIVISION
    Honda Division
     Total          91,152    90,607     -3.1%   907,846   880,443     3.1%
      Accord *      32,816    35,492    -11.0%   337,152   355,333    -5.1%
      Civic *       26,001    28,400    -11.8%   269,634   287,758    -6.3%
      Prelude           12       966    -98.8%     1,957     7,926   -75.3%
      S2000            682       529     24.1%     8,481     8,468     0.2%
      Insight          163       264    -40.5%     1,934     4,165   -53.6%
      Odyssey *     13,117    11,970      5.5%   127,141   107,028    18.8%
      Passport *        52     1,511    -96.7%     3,464    15,290   -77.3%
      Pilot *        7,872                        34,951
      CR-V          10,437    11,475    -12.4%   123,132    94,475    30.3%
    * Domestic
       Vehicle Ttl  69,104    67,673     -1.7%   696,975   697,908    -0.1%
        Accord      25,007    27,891    -13.7%   285,427   305,069    -6.4%
        Civic       23,056    26,301    -15.6%   245,992   270,526    -9.1%
        Passport        52     1,511    -96.7%     3,464    15,290   -77.3%
        Pilot        7,872                        34,951
        Odyssey     13,117    11,970      5.5%   127,141   107,023    18.8%

    Acura Division
     Total          12,104    14,965    -22.1%   141,177   142,161    -0.7%
      Integra            0        48                  19    13,704   -99.9%
      RSX            1,668     3,144    -48.9%    25,798    11,592   122.6%
      CL *             869     1,596    -47.6%    10,700    15,957   -32.9%
      TL *           4,349     5,793    -27.7%    52,843    58,528    -9.7%
      RL               705       905    -25.0%     8,262     8,720    -5.3%
      NSX               27        17     52.9%       212       151    40.4%
      MDX *          4,486     3,462     24.8%    43,343    33,509    29.3%
    Selling Days        27        26                 256       256

     * Honda and Acura vehicles are made of domestic and global sourced parts.
     ** Daily Selling Rate