Press Release: LoJack Launches Early
Warning
LoJack Debuts New Stolen Vehicle Notification System
LoJack Early Warning Recovery System alerts drivers directly if vehicle is
moved without permission; timely recoveries reduce damage due to theft
Westwood, MA, October 1, 2002 ? LoJack Corporation , the
leader in wireless stolen vehicle recovery technology, today announced the
availability of LoJack Early Warning?, a new stolen vehicle notification
system that builds upon LoJack's market-leading recovery solution. Offered
as an added layer of protection, LoJack Early Warning actively notifies
consumers when their vehicles are moved without their permission, reducing
the amount of time lapsed between the discovery of theft and recovery, and
improving the chances of recovering the vehicle before major damage is
sustained.
LoJack Early Warning Recovery System
The LoJack Early Warning Recovery System includes the LoJack product, two
Early Warning Key Passes and an Early Warning Motion Sensor. If a vehicle
is moved without an Early Warning Key Pass, the vehicle owner is notified
in their preferred method(s) of contact. Upon registering with LoJack,
vehicle owners can select up to five methods of contact, including
home/work phone, cell phone, email and/or text messaging.
Proactively contacting vehicle owners if their car has been moved, LoJack
Early Warning gives them a head start on determining whether the vehicle
was stolen, so they can immediately file a theft report with the police who
will then activate the LoJack system and recover the vehicle more quickly.
"Our customers have emotional and practical attachments to their vehicles
and want to start the recovery process as soon as possible in the event
that their car is stolen, said Donna Driscoll, Vice President, Global
Marketing, LoJack. "We developed the Early Warning Vehicle Recovery System
to complement our proven wireless recovery technology with a proactive
communications process that provides additional peace of mind for the
consumer."
LoJack Early Warning provides a value-added service that complements
LoJack's core wireless stolen vehicle recovery technology. Available to
the consumer since 1986, the LoJack Stolen Vehicle Recovery System has
helped law enforcement and security agencies around the world to return
more than 100,000 stolen vehicles to their owners, representing more than
$2 billion in recovered assets. In the United States, one vehicle is
stolen every 27 seconds, according to the FBI. On average, a recovered
stolen vehicle sustains about $6,000 worth of damage. LoJack-equipped
vehicles typically have less than $1,000 worth of damage, and, with the
introduction of LoJack Early Warning, are likely to be recovered even more
quickly and in better condition.
How the LoJack System Works
The patented core LoJack Stolen Vehicle Recovery System includes a small
wireless radio-frequency transceiver that is hidden in the vehicle at the
time of purchase. Each LoJack system is registered to the vehicle
identification number. Once a stolen vehicle is reported to the police,
the vehicle identification number is matched to the LoJack system by state
law enforcement computers. After the match, the LoJack system is activated
by police, emitting silent radio signals from a small radio transceiver.
Law enforcement vehicles and helicopters equipped with LoJack follow these
signals to recover the stolen vehicle. Vehicles equipped with LoJack have
a 90% recovery rate and are typically recovered within 24 hours.
Pricing & Availability
LoJack Early Warning is available in Massachusetts, New Hampshire,
Connecticut, Rhode Island, New York, New Jersey, Delaware and Pennsylvania
today, and will be introduced nationally, in all of the company's market
areas, by the end of Q1 2003. Consumers will pay $795 for the LoJack
Early Warning Recovery System. They will also be able to choose from
monthly, yearly and one-time service plans.
About LoJack
LoJack Corporation is the recognized world-leader in stolen vehicle
recovery technology. In the U.S., its stolen vehicle recovery system,
utilized by law enforcement agencies, has maintained more than a 90 percent
successful recovery rate during the sixteen years it has been available to
the consumer. The LoJack System operates coast-to-coast in 20 states and
the District of Columbia, representing the areas of the country with the
greatest population density, highest number of new vehicle sales and
incidents of vehicle theft. In addition, LoJack is operated by law
enforcement and security organizations in more than 20 countries in Europe,
Africa, Asia and the Western Hemisphere.
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