infoUSA Introduces AutoListsUSA; New Automotive Industry Business Database to Provide Extra Horsepower for infoUSA's Sales

    OMAHA, Neb.--July 10, 2002--infoUSA, the leading provider of proprietary business and consumer databases and sales and marketing solutions, today launched AutoListsUSA(R), its first new vertical market solution to directly benefit from infoUSA's increased investment in new and fresher database content and technology. As a result of this investment, infoUSA will be the only company in the industry to provide comprehensive automotive industry prospects and sales leads for both the business-to-business and consumer markets.
    The AutoListsUSA(R) business-to-business database contains the most extensive and timely data on the automobile and truck industry, with over 100 business lists including new and used car dealers, auto parts suppliers, repair and towing services, auto/truck renting and leasing, body and brake shops and service stations. The data is available in a variety of formats, including hard copy, diskettes, electronic medium and via the Internet.
    infoUSA will also offer three distinct automotive industry directory/CD-ROM packages. New Car Dealers (price: $395.00) will contain all 25,000 dealers in the US; New Tire Dealers (price: $595.00) with 50,000 nationwide listings and Truck Dealers (price: $325.00) with 20,000 listings of new and used truck dealers. Each listing will provide valuable information, including name, address, city and state and phone and fax number.
    Monica Messer, President, infoUSA's Database and Technology Group, stated, "Thousands of automotive industry manufacturers and distributors will now have a one-stop solution for identifying dealers and resellers of their products. AutoListsUSA(R) will enable them to target specific markets, manage inventory and boost sales."
    AutoListsUSA(R) is also launching its new database of prospective car buyers. This proprietary modeled database contains prospects for luxury, sports and family cars predicated on individual consumer profiles based on demographics and previous purchasing history in each buying segment. The enhanced data will feed into a new analytical tool, the New Car Prospect Builder(R), which will select a custom list of prospects that will mirror the characteristics of existing customers for each model or category of car. The data is especially valuable because it complies with new privacy legislation by excluding motor vehicle registration records. This information will be particularly useful to thousands of car dealerships in marketing to their existing and potential customers by providing enrichment data such as age, income, home value, presence of children and lifestyle information. For the first time these dealerships will have a real-time marketing tool for prospecting and for customer relationship management.
    Messer continued, "Until now, auto dealerships have depended on mass advertising methods to attract new prospects to their dealership. With infoUSA's new car shoppers data, dealers can reach out and touch prospects using targeted one-on-one methods. They will also be able to track the effectiveness of their marketing programs, as well as to accurately measure the return on investment of these campaigns."
    To learn more about how your business can benefit from these exciting new solutions, please contact Monica Messer or Mike Johnston at (402) 593-4638.

    About infoUSA

    infoUSA (www.infoUSA.com), founded in 1972, is the leading provider of business and consumer information products, database marketing services, data processing services and sales and marketing solutions. Content is the essential ingredient in every marketing program, and infoUSA has the most comprehensive data in the industry, and is the only company to own a proprietary database of 250 million consumers and 14 million businesses under one roof. The infoUSA database powers the directory services of the top Internet traffic-generating sites, including Yahoo! and America Online . Nearly 4 million customers use infoUSA's products and services to find new customers, grow their sales, and for other direct marketing, telemarketing, customer analysis and credit reference purposes. infoUSA headquarters are located at 5711 S. 86th Circle, Omaha, NE 68127 and can be contacted at (402) 593-4500.

    Statements in this announcement other than historical data and information constitute forward looking statements that involve risks and uncertainties that could cause actual results to differ materially from those stated or implied by such forward-looking statements. The potential risks and uncertainties include, but are not limited to, recent changes in senior management, the successful integration of recent and future acquisitions, fluctuations in operating results, failure to successfully carry out our Internet strategy or to grow our Internet revenue, effects of leverage, changes in technology and increased competition. More information about potential factors that could affect the company's business and financial results is included in the company's filings with the Securities and Exchange Commission.