LG Mobile Phones Retains Peiker acustic for Hands-Free Car Kits
SAN DIEGO--July 8, 2002--LG Mobile Phones, a leading provider of communications equipment and solutions, has partnered with Peiker acustic, Inc., a supplier of high-quality communication products in both Europe and North America, to develop hands-free car accessories. Peiker acustic is providing hands-free kits for several of LG's upcoming handsets, including the VX10 and the VX2000. Car kits are currently available for the VX1.
"Given the importance of safe driving and responsible mobile phone usage, hands-free car kits are now at the forefront of our accessory line," said Chris Yi, vice president of marketing at LG InfoComm. "We chose Peiker acustic not only because of the sophistication and reliability of their equipment, but also because their accessories are renowned for being affordable and easy to use -- qualities that are also prerequisites for all of LG's handsets."
These high-end kits are a notable addition to LG's line of handset accessories. Professionally installed, the kits provide significantly higher reception and quality via an antenna placed on the outside of the vehicle. Increased stability and security are ensured using a cradle that is permanently installed inside the vehicle. Peiker acustic's system also does not require any lighter plug inputs.
"We immediately saw a natural synergy with LG because of their commitment to hands-free driving and their reputation as a provider of high-quality accessories," said Michael Bailey, v.p. of sales, Americas at Peiker acustic. "As a result of this arrangement, LG's customers will be able to maintain reliable wireless communications from their vehicle safely and effortlessly."
Founded in 1946, Peiker acustic, Inc. specializes in acoustics with an emphasis on in-vehicle voice / data applications. The company will be leveraging its expertise as a leading provider of a wide range of applications for the telecommunications industry to design car kit solutions specific to LG's handsets.
About LG InfoComm U.S.A.
Headquartered in San Diego, California, LG InfoComm U.S.A., Inc. (LG Mobile Phones), is the North American wireless division of LGE USA, a business unit of LG Electronics of Seoul, Korea. With annual sales of $17.5 billion, LGE employs over 55,000 individuals worldwide and operates research and development, manufacturing, and sales and marketing facilities around the world. LGE was the first manufacturer to commercialize the CDMA digital mobile communication system with its support of the launch of the SK Telecom Network in Korea. LG's expertise in designing sleek, user-friendly phones has proven wildly successful in the U.S. market, where the company's market share of all CDMA handsets has grown to 12 percent in just three years. In 2002 LG is planning to further increase this penetration with an aggressive brand campaign and a competitive line of next generation high-speed voice mobile phones. The company is further strengthening its position as a major CDMA handset supplier in the U.S. by developing handsets for CDMA2000 1x wireless networks that will offer high-speed voice and data capacity. For more information please visit http://www.LGmobilephones.com.
About Peiker acustics, Inc.
Headquartered near Frankfurt, Germany and in Irving, Texas, Peiker acustic is a leading supplier of a wide range of mobile communication accessories including microphones, cellular hands-free car kits and telematic solutions. With technology advancing every day, Peiker acustic has the capability to implement new technology and extend it even further with complete in-house design, manufacturing and assembly to produce consumer-ready products, meeting critical time-to-market deliveries. With 56 years of experience, Peiker acustic's proven know-how and firm commitment to excellence permit PEIKER to be an ideal partner for product development, manufacturing and marketing/sales. For additional information, email JP.Hamon@Peiker.com.
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