American Honda Light Truck Sales Soar as Pilot Takes Off in First Full Month
TORRANCE, Calif., July 2 -- Heavy demand for American Honda's recently expanded light truck lineup pushed total truck sales up 41.9 percent to an all-time record of 36,178 units in June, while overall vehicle sales increased by 1.8 percent to 109,958.
The all-new Honda Pilot SUV made a strong presence in its first full month with 8,259 sales and the Honda Odyssey also set a new June record of 12,490 units, up 13.2 percent. The Honda division recorded its best month ever for total truck sales, with 31,458 units. The popular Acura MDX increased sales by 48.5 percent to a new June record of 4,720 units.
"The Pilot further diversifies Honda's vehicle lineup and provides a new pillar for steady sales growth," said Dick Colliver, executive vice president of automobile sales for American Honda. "The Pilot extends American Honda's light truck sales momentum by adding to strong Honda Odyssey, CR-V and Acura MDX sales."
Total Honda division sales grew by 2.0 percent in June to 94,915. CR-V
sales increased by 7.3 percent to 10,492 units. Total Acura division sales
grew 1.0 percent to 15,043 with strong demand for the MDX and the RSX sports
coupe. June marks the first full year of RSX sales with 2,955 units for the
month.
American Honda Vehicle Sales For June 2002 Month-to-Date Year-to-Date June June DSR** June June DSR** 2002 2001 % Chg. 2002 2001 % Chg. American Honda Total 109,958 112,120 1.8% 594,703 603,926 -0.9% Total Car Sales 73,780 85,652 -10.5% 405,377 454,438 -10.2% Total Truck Sales 36,178 26,468 41.9% 189,326 149,488 27.5% Import Car Sales 11,203 10,845 7.3% 69,571 71,258 -1.7% Honda Division 7,536 7,018 11.5% 48,746 54,016 -9.2% Acura Division 3,667 3,827 -0.5% 20,825 17,242 21.6% Import Truck Sales 10,492 10,153 7.3% 73,613 54,852 35.1% Honda Division 10,492 10,153 7.3% 73,613 54,852 35.1% Domestic Car Sales * 62,577 74,807 -13.1% 335,806 383,180 -11.8% Honda Division 55,921 66,474 -12.6% 296,926 337,041 -11.3% Acura Division 6,656 8,333 -17.1% 38,880 46,139 -15.2% Domestic Truck Sales * 25,686 16,315 63.5% 115,713 94,636 23.1% Honda Division 20,966 13,014 67.3% 89,003 73,107 22.5% Acura Division 4,720 3,301 48.5% 26,710 21,529 24.9% MODEL BREAKOUTS BY DIVISION Honda Division Total 94,915 96,659 2.0% 508,288 519,016 -1.4% Accord * 33,117 37,546 -8.4% 181,603 216,156 -15.4% Civic * 29,176 33,776 -10.3% 155,556 161,685 -3.2% Prelude 82 773 -89.0% 1,852 4,254 -56.2% S2000 904 958 -2.0% 5,364 5,989 -9.9% Insight 178 439 -57.9% 1,297 2,973 -56.1% Odyssey * 12,490 11,455 13.2% 77,202 64,816 19.9% Passport * 217 1,559 -85.5% 3,063 8,296 -62.8% Pilot * 8,259 8,738 CR-V 10,492 10,153 7.3% 73,613 54,847 35.1% * Domestic Vehicle Ttl 76,887 79,488 0.4% 385,929 410,148 -5.3% Accord 29,549 34,929 -12.1% 153,283 185,276 -16.7% Civic 26,372 31,545 -13.2% 143,643 151,765 -4.7% Passport 217 1,559 -85.5% 3,063 8,296 -62.8% Pilot 8,259 8,738 Odyssey 12,490 11,455 13.2% 77,202 64,811 19.9% Acura Division Total 15,043 15,461 1.0% 86,415 84,910 2.4% Integra 0 2,637 19 11,638 -99.8% RSX 2,955 253 1112.9% 16,150 253 6325.1% CL * 1,104 1,717 -33.2% 6,808 10,064 -31.9% TL * 5,552 6,616 -12.9% 32,072 36,075 -10.5% RL 697 924 -21.7% 4,538 5,256 -13.1% NSX 15 13 19.8% 118 95 25.0% MDX * 4,720 3,301 48.5% 26,710 21,529 24.9% Selling Days 26 27 153 154 * Honda and Acura vehicles are made of domestic and global sourced parts. ** Daily Selling Rate