Larry Gould Receives PRO Council Lifetime Achievement Award

DIAMOND BAR, Calif. (May 7, 2002) - The Professional Restylers 
Organization (PRO), a SEMA council, has presented Larry Gould, president 
of The Gould Group, Chicago, with the Jim Borre' Lifetime Achievement 
Award. The award was announced on April 6 during the 8th Annual PRO 
Industry Awards Reception, which was held in conjunction with the SEMA 
Spring Expo in Rosemont, Ill.

	The award, recently renamed to honor the late PRO chairman Jim 
Borre', was sponsored this year by WAAG, a SEMA manufacturer member 
located in Van Nuys, Calif. The award is presented annually to an 
outstanding individual whose creativity, dignity, integrity, 
industriousness and accomplishments on a national level have enhanced the 
stature of the automotive restyling industry while significantly 
contributing to the industry's growth and professionalism.

Gould, whose career spans more than five decades, has been an active 
member of the PRO council since its inception. He is currently serving 
his third and final term as a member of the council's Select Committee.

PRO also honored two more individuals for their contributions to the 
industry. Ken Pelt, president of Custom Vehicle Supply, Wauwatosa, Wisc., 
was named Truck Accessory Specialist of the Year. Dave Emerson, president 
of Uni-Sun Inc., Lombard, Ill., was the recipient of the PRO Restyler of 
the Year Award. Westin Automotive Products Inc., Irwindale, Calif., 
sponsored the Truck Accessory Specialist of the Year award, and American 
Sunroofs Inalfa, Brighton, Mich., sponsored the PRO Restyler of the Year 
Award.

Richard Sherman, PRO chairman and president of Automotive Enterprises, 
Brighton, Mich., announced the awards, saying, "Every industry has its 
share of exceptional men and women who have established new benchmarks 
and whose outstanding contributions have marked them as true leaders. 
This year's honorees exemplify these traits, and the awards are richly 
deserved."

The Professional Restylers Organization became a SEMA committee in 1991 
and a council in 1993. PRO's primary objectives are to support the 
restyling industry's efforts to achieve the highest level of 
professionalism throughout all segments of the industry and to foster 
heightened awareness of and confidence in the industry's products and 
services. Its members have been instrumental in the development of the 
SEMA Installer Certification Program and in the creation of programs 
designed to build car dealer and OEM awareness of the benefits of vehicle 
accessorization. For more information about PRO, contact Ellen McKoy, 
ellenm@sema.org, 909/396-0289, ext. 148.