NAMARS PR: DETROIT DIESEL EXPANDS NAMARS MARKETING PARTNERSHIP ...

DETROIT DIESEL EXPANDS NAMARS MARKETING PARTNERSHIP 

  

April 22, 2002 

Speedway, IN Detroit Diesel-Spectrum, "Official Portable Power Supplier for NAMARS" has expanded its existing marketing partnership with NAMARS for the 2002 racing season. The company is a world-wide leader in commercial power generating systems manufacturing, distribution, and service 

The expanded program encompass a robust package of marketing elements including title sponsorship of the "Detroit Diesel 100" at the Indianapolis Speedrome on May 30, the "Detroit Diesel-Spectrum Pole Award" for the fast qualifier at all 2002 NAMARS Kenyon MidgetCar™ Series events, provision for hundreds of television commercials on all major networks throughout the Indianapolis metropolitan area during motorsports telecasts to promote both "Thursday Night Lightning" and the Detroit Diesel-Spectrum brands, as well as significant trackside signage, and print media exposure.

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NAMARS, Inc.
1432 Main St.
Speedway  IN  46224
317.248.1240
317.248.1280/fax
www.NAMARS.com