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ADVISORY/Jeep Eyewear Brings Legendary American Outdoor Style to the International Vision Expo East 2002

    --

    New Jeep Driving Equipment, an Expanded Jeep Ophthalmic
    Collection and Jeep Sunglasses for Every Adventure Introduced



	   Who/What: The Jeep(R)eyewear collections will be showcased at the
              2002 International Vision Expo East. Reflecting the 
              heritage of the original off-road adventure vehicle, 
              Jeep eyewear is specially developed for an active 
              lifestyle, and captures the legendary mystique of the 
              Jeep brand by delivering: ruggedness, style and 
              durability. Manufactured by the L'AMY Group, Jeep 
              eyewear is part of the award-winning Jeep Consumer 
              Products line, developed by The Joester Loria Group and
              produced under license from DaimlerChrysler Corporation.
              Highlights include:

	             Jeep(R) Jamboree Series - new ophthalmic collection 
              featuring classic, thin stainless steel frames and 
              rugged styles with flex hinges for superior fit.

	             Jeep(R) Driving Equipment - high performance sunglasses 
              featuring the exclusive Jeep JDL lens in copper-colored
              polycarbonate, with anti-scratch and anti-reflective 
              surface treatments.

	             Jeep(R) Adventure - new style features rectangular 
              wrap-around sunglasses offering maximum protection, 
              comfort and vision with features including Tough 
              Eyes(TM)scratch-resistant polycarbonate lenses
              (developed by SOLA) that offer 100 percent UV 
              protection.

	   When:     March 15 - 16 -- 9:30 a.m. to 6 p.m. 
              March 17 -- 9:30 a.m. to 5 p.m.

	   Where:    Jacob K. Javits Convention Center, New York, 
              Booth no.1232