Sirius Getting Serious, Begins Service in Denver, Houston, Jackson and Phoenix

NEW YORK, Feb. 14 Sirius Satellite Radio , the satellite radio broadcaster, today began the first phase of its national service rollout in four metropolitan markets, Denver, Houston, Phoenix and Jackson, Mississippi. To commemorate the start of its satellite radio service, Sirius broadcast inaugural programming and treated Jackson to a special live concert featuring Randy Travis and a host of country artists.

``This is an important day in Sirius' history and we are thrilled to bring our premier satellite radio service to listeners in Denver, Houston, Phoenix and Jackson,'' said Joseph P. Clayton, Sirius' President and CEO. ``This will be a big year for Sirius as we roll out our service nationwide, and embark on our mission to bring the Sirius experience directly to listeners everywhere. We believe that once people visit our 'Rhythm of the Road Tour' in their hometown and listen to music the way it was meant to be heard, completely commercial free, people will be lining up to get Sirius,'' Mr. Clayton said.

THE FIRST BROADCAST

This morning, during the first official Sirius broadcast for consumers, ABC News anchor Sam Donaldson served as the first voice heard on Sirius, ushering in a new era of in-vehicle entertainment. Listeners then heard Al Jarreau, who inspired the new Sirius musical signature, introduce a special musical overture performed by the National Symphony Orchestra, conducted by Leonard Slatkin. This was followed by a montage of artists and celebrities including Shaggy, Sting, Nelly Furtado, Pink, Nickelback, Ozzy Osbourne, Tony Bennett, Travis Tritt, Emmylou Harris, Ray Manzarek Jason Alexander, Nathan Lane, Bill Cosby, Dan Aykroyd, Grandmaster Flash, MC Lyte and others.

The broadcast led into special ``first songs'' that were heard across Sirius' 60 commercial-free music channels, with many of these being exclusive live performances recorded at the company's New York City studios. Special Valentine's Day shows with celebrity guest DJs, including Darius Rucker, Stereophonics, Sevendust, Brian McKnight, Freddy Jackson, Ann Hampton Callaway, Michael Feinstein, Richard Marx, Dave Koz, Al Jarreau, The Oak Ridge Boys, Leslie West, and legendary rapper, Dana Dane, are also planned throughout the day.

Excerpts from the first day of Sirius programming will be donated to the Museum of Television and Radio's permanent collection and will be available as part of the museum's historic archives.

LAUNCH EVENT IN JACKSON FEATURES RANDY TRAVIS CONCERT

Sirius also kicked off its launch festivities with a gala event in Jackson, Mississippi, held at retailer Cowboy Maloney's. The event featured special appearances by Jackson Mayor Harvey Johnson Jr. and Speaker of the House Tim Ford, live performances by country music superstar Randy Travis, Bluegrass legend Earl Scruggs with acclaimed songwriter Tom T. Hall, country artist Tracy Lawrence, and Rhonda Vincent & the Rage, International Bluegrass Music Association's 2001 ``Entertainer of the Year'' and ``Female Vocalist of the Year.''

About Sirius

From its three satellites orbiting directly over the U.S., Sirius (http://www.siriusradio.com) broadcasts 100 channels of digital quality radio to motorists throughout the continental United States for a monthly subscription fee of $12.95. Sirius delivers 60 original channels of completely commercial-free music in virtually every genre, and 40 world-class sports, news and entertainment channels. Sirius has agreements to install AM/FM/SAT radios in Ford, Chrysler, BMW, Mercedes-Benz, Jaguar, Volvo, Mazda, Dodge and Jeep® vehicles. Kenwood, Panasonic, Clarion and Jensen satellite receivers, including models that can adapt any car stereo to receive Sirius, as well as home and portable products, will be available at retailers such as Cowboy Maloney's, Circuit City, Best Buy, Good Guys, Tweeter, Ultimate Electronics and Crutchfield.