Buick Calendar Year Sales Up In Overall Declining Market
FOR RELEASE: February 7, 2002Buick Calendar Year Sales Up In Overall Declining Market
Buick's general manager and the Rendezvous vehicle line executive will be available for comment at the North American International Auto Show (NAIAS). See note at bottom.
DETROIT- Thanks in large part to the introduction of the all-new Rendezvous and the continued success of LeSabre, Buick's 2001 total sales (405,678) were up over calendar year 2000, while the industry as a whole finished down 1 percent. Rendezvous, Buick's all-new crossover vehicle, sold 31,754 units for the year after its June 2001 launch.
"The addition of Rendezvous to the Buick line-up has played an important role in the continuing improvement of Buick's overall performance," said Buick General Manager Roger W. Adams. "Rendezvous' success as one of the best-selling 'crossover' trucks in the market combined with LeSabre's status as the best-selling full-size car for 10 years in a row gives us a solid platform for growth."
Other Buick sales highlights:
- Buick overall saw a 17 percent improvement in the last six months of 2001 vs. the last six months of 2000.
- Buick's December 2001 sales were up nine percent over December 2000.
- Buick's Century sales were up over 31 percent from December a year ago.
- Buick's calendar year retail sales were up two percent over 2000 and total sales were up .3 percent.
Anna Kretz, Rendezvous vehicle line executive, will be available for interviews near Buick's Rendezvous exhibit Monday, Jan. 7, between 9 and 11:00 a.m. Roger Adams will be in the Buick display at the NAIAS and available for interviews Tuesday morning, Jan. 8.