Strong Demand for Light Trucks Drives Honda Sales in January
TORRANCE, Calif., Feb. 1 -- Strong demand for light trucks led American Honda to January sales of 84,878 down a scant 1.5 percent, narrowly missing setting a new January record, according to figures released today by American Honda Motor Co., Inc.
Light truck sales of 28,778 increased 35.2 percent, shattering the previous January record of 21,283, set in 2001. The Honda Odyssey minivan, Honda CR-V sport utility vehicle and Acura MDX luxury sport utility vehicle all set January sales records. The all-new CR-V, which went on sale in November 2001, also set a new all-time, one-month record with sales of 13,723 units. Odyssey sales of 10,796 were up 23.4 percent from last year while MDX sales of 3,423 were up 0.3 percent.
``This is the most complete lineup of light trucks we've ever had,'' said Dick Colliver, American Honda executive vice president. ``There is extremely strong demand for the new CR-V, and we continue to sell Odyssey minivans and Acura MDXs as quickly as we can build them.''
Honda Division sales of 72,742 were only 1,041 units off of last January's record with Accord sales of 25,947 and Civic sales of 19,854. In addition, the S2000 set a January sales record of 752 vehicles.
Acura Division totaled near record January sales of 12,136 despite limited availability of several key models.
American Honda Vehicle Sales For January 2001
Month-to-Date Year-to-Date
January January DSR** January January DSR**
2002 2001 % Chg. 2002 2001 % Chg.
American Honda
Total 84,878 86,174 -1.5% 84,878 86,174 -1.5%
Total Car
Sales 56,100 64,891 -13.5% 56,100 64,891 -13.5%
Total Truck
Sales 28,778 21,283 35.2% 28,778 21,283 35.2%
Import Car Sales 11,596 14,453 -19.8% 11,596 14,453 -19.8%
Honda Division 8,545 12,094 -29.3% 8,545 12,094 -29.3%
Acura Division 3,051 2,359 29.3% 3,051 2,359 29.3%
Import Truck
Sales 13,723 7,532 82.2% 13,723 7,532 82.2%
Honda Division 13,723 7,532 82.2% 13,723 7,532 82.2%
Domestic Car
Sales * 44,504 50,438 -11.8% 44,504 50,438 -11.8%
Honda Division 38,842 43,820 -11.4% 38,842 43,820 -11.4%
Acura Division 5,662 6,618 -14.4% 5,662 6,618 -14.4%
Domestic Truck
Sales * 15,055 13,751 9.5% 15,055 13,751 9.5%
Honda Division 11,632 10,337 12.5% 11,632 10,337 12.5%
Acura Division 3,423 3,414 0.3% 3,423 3,414 0.3%
MODEL BREAKOUTS BY DIVISION
Honda Division
Total 72,742 73,783 -1.4% 72,742 73,783 -1.4%
Accord * 25,947 33,781 -23.2% 25,947 33,781 -23.2%
Civic * 19,854 20,489 -3.1% 19,854 20,489 -3.1%
Prelude 597 619 -3.6% 597 619 -3.6%
S2000 752 731 2.9% 752 731 2.9%
Insight 237 294 -19.4% 237 294 -19.4%
Odyssey * 10,796 8,746 23.4% 10,796 8,746 23.4%
Passport * 836 1,591 -47.5% 836 1,591 -47.5%
CR-V 13,723 7,532 82.2% 13,723 7,532 82.2%
* Domestic
Vehicle Ttl 50,474 54,157 -6.8% 50,474 54,157 -6.8%
Accord 20,194 25,496 -20.8% 20,194 25,496 -20.8%
Civic 18,648 18,324 1.8% 18,648 18,324 1.8%
Passport 836 1,591 -47.5% 836 1,591 -47.5%
Odyssey 10,796 8,746 23.4% 10,796 8,746 23.4%
Acura Division
Total 12,136 12,391 -2.1% 12,136 12,391 -2.1%
Integra 10 1,464 -99.3% 10 1,464 -99.3%
RSX 2,281 2,281
CL * 1,215 1,562 -22.2% 1,215 1,562 -22.2%
TL * 4,447 5,056 -12.0% 4,447 5,056 -12.0%
RL 727 885 -17.9% 727 885 -17.9%
NSX 33 10 230.0% 33 10 230.0%
MDX * 3,423 3,414 0.3% 3,423 3,414 0.3%
Selling Days 25 25 25 25
* Honda and Acura vehicles are made of domestic and global sourced parts.
** Daily Selling Rate