Velant Announces Transportation Planning Agreement With Wise Foods
ATLANTA--Nov. 29, 2001--Velant, Inc., the leading provider of transportation planning solutions, today announced an agreement with Wise Foods, Inc., the premier regional salty snack company in the United States.
Under the agreement, Velant will provide Wise Foods with optimized route plans for the company's Atlanta-based truck fleet.
Velant's President & CEO Dr. Don Ratliff said, "By leveraging Velant's technology to plan and maintain truck routes, Wise will benefit from an overall improvement in distribution strategy, resulting in reduced costs and increased efficiencies. Our Transportation Management Center solution produces routes to meet all of Wise's business and delivery constraints, ensuring that the company hits customer service windows while reducing the miles run by the fleet. As the distribution and planning processes are streamlined, Wise will also see an improvement in delivery and sales productivity, and longer-term, a reduction in assets."
Terms of the agreement were not disclosed.
About Velant, Inc.
Velant provides transportation planning solutions to companies utilizing private and commercial truck fleets in their supply chain operations. Velant's Transportation Management Center (TMC) solution combines next-generation optimization technology, a fully automated process, and a team of logistics specialists, to deliver more effective transportation planning. The company is backed by Waltham, Mass.-based Matrix Partners, one of the country's leading venture capital firms. For more information on Atlanta-based Velant, visit www.velant.com.
About Wise Foods, Inc.
Founded in 1921, Wise Foods, Inc. is the leading regional producer and marketer of salty snacks on the U.S. East Coast. The company's broad line of products include such well-known brands as Wise Potato Chips, Bravos Tortilla Chips, Cheez Doodles, Wise Popcorn, Wise Corn Chips, and Ridgies Potato Chips among others.