Nissan Division Reports a 7.1 Percent Increase in Sales
CARSON, Calif., Nov. 1 -- Brisk Altima sales helped boost the Nissan Division of Nissan North America, Inc. (NNA) October sales to 56,712 units, an increase of 7.1% versus last year.
In the sedan category, sales of the all-new Altima, which arrived in showrooms at the end of August, totaled 13,961 units, an increase of 19.3% over September and a whopping 40.1% increase versus last year. Maxima posted sales of 7,394 units, while Sentra sales were at 10,750 units, a 6.2% increase versus last year.
Once again, trucks saw the biggest sales increase with Xterra sales of 8,481 units, a 27.7% increase versus last year and a record for the month of October. Pathfinder with sales of 5,414 units, showed an increase of 14.2% versus last year.
``This month's sales gains are a positive indicator that the industry is starting to recover. Knowing that less than five percent of Nissan's October sales can be attributed to zero-percent APR programs, is all the more encouraging,'' said Bill Kirrane, vice president and general manager, Nissan Division. ``The first full month of the all-new Altima sales was above our forecast. Now that the new Altima is launched, we expect the second half of our fiscal year to continue momentum.''
Sales of Nissan's North American-produced vehicles for April totaled 43,904 units, which represents 77.4% of all Nissan vehicles sold in the United States.
Nissan North America, Inc. sales for October, including Nissan and Infiniti Divisions, totaled 63,423, an 8.2% increase over last year.
In North America, Nissan's operations include automotive styling, engineering, consumer and corporate financing, sales and marketing, distribution and manufacturing. More information on Nissan in North America and the complete line of Nissan and Infiniti vehicles can be found online at www.nissandriven.com or contact the corporate media line at 310-771-5631.
Note: All numbers include Hawaii. Percentage changes based on DSR.
For further information, please contact: Scott Vazin, Nissan Public
Relations, 310-771-3455, or Gina Pasco, Nissan Public Relations, 310-771-3416.
NISSAN NORTH AMERICA, INC. Sales Report - October 2001 Month-End Results Cur. Year DSR % CYTD Year DSR % Month Ago +/- Total Ago +/- Nissan North America, Inc. - Total 63,423 56,427 8.2 585,913 643,919 -9.0 Selling Days 27 26 257 257 Nissan Division Total Sales 56,712 50,985 7.1 526,560 575,302 -8.5 NORTH AMERICA (Memo) - Car 24,711 19,346 23.0 211,914 198,180 6.9 - Truck 19,193 16,628 11.2 172,765 206,438 -16.3 - Total North America 43,904 35,974 17.5 384,679 404,618 -4.9 IMPORT - Car 7,394 10,444 -31.8 87,300 113,060 -22.8 - Truck 5,414 4,567 14.2 54,581 57,624 -5.3 - Total Import 12,808 15,011 -17.8 141,881 170,684 -16.9 - Total Car 32,105 29,790 3.8 299,214 311,240 -3.9 - Total Truck 24,607 21,195 11.8 227,346 264,062 -13.9 - (Hawaii)* 807 1,040 4,427 5,254 Infiniti Division Total Sales 6,711 5,442 18.8 59,353 68,617 -13.5 - Total Car 5,104 3,872 26.9 43,872 49,917 -12.1 - Total Truck 1,607 1,570 -1.4 15,481 18,700 -17.2 - (Hawaii)* 28 21 238 252 TOTAL IMPORT - Car 12,498 14,316 -15.9 131,172 162,977 -19.5 - Truck 7,021 6,137 10.2 70,062 76,324 -8.2 - Total Import 19,519 20,453 -8.1 201,234 239,301 -15.9 TOTAL SALES - Car 37,209 33,662 6.4 343,086 361,157 -5.0 - Truck 26,214 22,765 10.9 242,827 282,762 -14.1 - Total Sales 63,423 56,427 8.2 585,913 643,919 -9.0 ALL NUMBERS INCLUDE HAWAII *Hawaii is broken out separately for information only.