John Bailey&Associates to Coordinate Public Relations for North American International Auto Show 2002
DETROIT, Oct. 26 -- The organizing committee of the North American International Auto Show (NAIAS) today announced the hiring of John Bailey & Associates, Inc., as public relations agency of record for the NAIAS 2002, one of the world's premier automotive industry events.
John Bailey & Associates will coordinate all public relations, media relations and publicity for the NAIAS 2002 and affiliated events. The NAIAS 2002 opens in Detroit's Cobo Center on Sun., Jan. 6, 2002, with a three-day preview for the world's automotive press. The ever-popular Charity Preview is on Fri., Jan. 11. The auto show opens to the public on Sat., Jan. 12, and runs through Mon., Jan. 21.
``John Bailey & Associates brings extensive automotive industry knowledge and public relations experience to the North American International Auto Show 2002,'' said Michael Savoie, senior co-chairman of NAIAS 2002. ``John Bailey & Associates has worked on many of North America's top automotive industry events and has provided counsel to several of our industry's leading companies.''
About the North American International Auto Show
Celebrating its 14th year as an international event, the North American International Auto Show is considered among the most prestigious auto shows in the world. NAIAS 2001 hosted 59 vehicle introductions, including a record 47 international introductions and 12 North American vehicles. The NAIAS is the only auto show in the United States to earn the distinguished sanction of the Organisation Internationale des Constructeurs d'Automobiles, the Paris-based alliance of automotive trade associations and manufacturers from around the globe. For more information, visit www.naias.com .
About John Bailey & Associates
John Bailey & Associates Inc., Public Relations (JB&A), based in Troy, Mich., is one of the Midwest's fastest-growing public relations agencies. It supports a diverse mix of local, national and international companies in the automotive, telecommunications, retail, technology, health care and professional service industries. JB&A provides a variety of services including strategic planning, media relations, media interview training, crisis communications, reputation management and event planning. For more information, visit www.baileypr.com .