German Technology Resources Play Key Role In Development of Lear Corporation Intertronics(TM) Systems
German Technology Resources Play Key Role In Development of Lear Corporation Intertronics(TM) Systems
FRANKFURT, Germany, Sept. 12 Lear Corporation today announced the selection of Allershausen, Germany, in the state of Bavaria, as the location for an all-new technology center focused on creating innovative automotive interior seating and electronics products for the European vehicle market. The company is also showcasing a Tire Pressure Monitoring System (TPMS) at this year's Frankfurt/IAA Auto Show developed by Ludwigsburg-based Beru AG, Lear's strategic partner. The TPMS electronically monitors tire inflation pressure and warns drivers when tire pressure drops, using radio frequency signals conveyed through Lear's Remote Keyless Entry System architecture. The alliance with Beru and the establishment of a new technology center in Allershausen demonstrate Lear's awareness of Germany's importance as a rich source of advanced technology and its strategic location to Lear's European customers. These moves also highlight the company's strong emphasis on Intertronics, Lear's unique ability to integrate electronics into vehicle interior systems. "These initiatives show our strong commitment to grow our business internally here in Germany, across Europe and around the world," said Bob Rossiter, President and Chief Executive Officer of Lear. "The ideal way to increase revenue in this industry, where knowledge of both the customer and the consumer is essential, is to provide automotive buyers with the 'must have' features shown in our current Intertronics product range." The new 7,000-square-meter Allershausen technology center represents Lear's third investment in Bavaria in the past year, and will allow the company to consolidate its European engineering efforts in one location to optimize the automotive interior development process. The site will focus on innovative seat design, ergonomics, material selection and electronics integration, and will also include a state-of-the-art robotics test facility, the first of its kind for Lear in Germany, as well as a crash sled, climate chamber and shaker table. Other recent Lear additions in the region include a state-of-the-art automotive electronics manufacturing facility with just-in-time/sequencing capabilities that also houses a technology center located in Kronach that employs 325 people, and an assembly plant in Zwiesel that has 62 workers. Lear's new technology centers in Kronach and Allershausen, along with existing facilities in Ebersberg as well as Valls, Spain, are also designed to facilitate close and timely communication with universities, academic institutions and other major technology resources to fuel the company's ongoing mutual research efforts. A prime example of these efforts is Lear's strategic partnership with Beru that focuses on the joint design and development of TPMS products for the global automotive market. Just months following the announcement of the joint venture between Lear and Beru, engineers from both companies have co-developed Generation II, the next iteration of TPMS. The new design will deliver improved performance at a lower cost and can be customized to meet different vehicle applications and customer requirements. Prototypes are expected to be available later this year. Beru AG is the leading manufacturer of diesel cold-start technology, one of the four major players in Europe. The company has been strongly expanding its business in the development and production of car electronics and sensor- based automotive systems. Information about Beru and its products is available on the Internet at http://www.beru.com . Lear Corporation, a Fortune 150 company headquartered in Southfield, Mich., USA, focuses on automotive interior systems and is the world's fifth- largest automotive supplier. Sales in 2000 were $14.1 billion. The company's world-class products are designed, engineered and manufactured by over 100,000 employees in more than 300 facilities located in 33 countries. Information about Lear and its products is available on the Internet at http://www.lear.com .
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