Jaguar Announces August Sales

    
IRVINE, Calif., Sept. 4 Jaguar North America today
announced August sales of 3,711 new cars, an increase of five percent over the
same period last year.  Year-to-date sales are 26,824.
    
"As the industry launches its new 2002 models, retailers are working hard
to place customers in new cars," said Doug Speck, vice president, retail
operations, Jaguar North America.  "At Jaguar, our sights are set firmly on a
strong launch of the X-Type, a car that will eventually double our sales
worldwide."
   
 After the first full month of sales for the new X-Type sport sedan,
1,026 were sold in August, with 454 being 2.5-liter models and 572 being
3.0-liters.  The strongest performance, on a percentage basis, was shown by
the XK sports car with 447 cars being an increase of five percent over last
year.


    Current Month U.S. New Vehicle Retail Sales

                   X-TYPE       S-TYPE     XJ Sedans    XK Sports     Total
    Aug. 01         1026         1089         1149          447        3711
    Aug. 00            0         1954         1170          426        3550

    YTD U.S. New Vehicle Sales

                   X-TYPE       S-TYPE     XJ Sedans    XK Sports     Total
    01 YTD          1325        14619         7110         3770       26824
    00 YTD             0        17421         7919         4491       29831