Joe Isuzu Axiom Makes First Appearance

    WHAT:      The Joe Isuzu Axiom featured in the "Celebrity Joe" commercial
               will be on display at the Road Kings Charity Car Show.  The
               Axiom was airbrushed with Joe Isuzu's image for the television
               spot which aired in April 2001.

               The Road Kings display more than 500 modified cars, stock and
               vintage hot rods at the annual event.  The Car Show will also
               feature live 50's music performed by Brown's Garage, Road Kings
               and special interest vehicle memorabilia, barbecued food and a
               bake sale.

    WHERE:     Johnny Carson Park (across from NBC)
               Bob Hope Drive
               Burbank, Calif.

    WHEN:      Sunday, June 10, 2001
               8 a.m. to 3 p.m.

    COST:      Free admission and parking

    WHY:       The Road Kings Charity Car Show benefits the Road Kings
               charities including Boys and Girls Club of Burbank, high school
               auto shop programs in Burbank and the Burbank Police and Fire
               Museum.

               Established in 1952, the Road Kings of Burbank began as a drag
               racing club and quickly grew to include hotrod enthusiasts.
               Today the club is involved in both hotrods and racecars,
               holding a drag racing series each year at the LA County Raceway
               in Palmdale, CA.  In 1999, the Road Kings were recognized at
               the National Hotrod Association (NHRA) Hot Rod Reunion as the
               Justice Brothers Spotlight Club.

                       - Photo Opportunity Available -

    CONTACT:   Isuzu News Bureau, 800-662-AIMI.

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