Household Auto Finance and PeopleFirst.com
Create Alliance To Expand Lending Options for
Customers
SAN DIEGO, June 1 Household Auto Finance(R), one of the
largest nonprime/sub-prime auto finance companies in the U.S., has announced
an alliance with PeopleFirst.com (http://www.peoplefirst.com), the nation's largest
online vehicle lender. Household Auto Finance will provide financing to
PeopleFirst's applicants who meet Household Auto Finance's lending parameters.
PeopleFirst has made their mark as the pioneer of Blank Check(R) vehicle
lending and originates and services consumer loans almost entirely over the
Internet via state of the art technology and service. The company was founded
in 1995 to provide hassle-free vehicle loans to excellent credit quality
customers. With its new relationship with Household Auto Finance, PeopleFirst
can improve the auto lending process for people with varying credit profiles.
"Now most Internet consumers will have access to quick and easy lending as
a result of the combination of PeopleFirst's and Household Auto Finance's
proprietary technology and auto decisioning," said John Vella, CEO,
Household Auto Finance.
Household Auto Finance specializes in a wide variety of financing options
for nonprime/sub-prime customers who have limited access to funding which
includes financing the purchase of new and used automobiles, refinancing
existing auto loans, and lease buyouts.
"PeopleFirst's goal is to provide a pleasant financing experience to
everyone looking for a vehicle loan," said Brian Reed, president of
PeopleFirst. "We made a strategic decision to work with Household Auto
Finance because like PeopleFirst, it has a philosophy of improving customer
service through innovative technology."
About Household Auto Finance
Household Automotive Finance Corporation is a subsidiary of Household
International, Inc., a Fortune(R) 200 company. Founded in 1878, Household's
businesses are leading providers of consumer finance, credit cards, non-prime
auto finance and credit insurance products in the United States,
United Kingdom and Canada. In the United States, Household's largest business
operates under the two oldest recognized names in consumer finance -- HFC and
Beneficial. Household is also one of the nation's largest issuers of
private-label and general purpose credit cards, including the GM Card and the
AFL-CIO's Union Privilege card.
For more information about Household Auto Finance, visit
http://www.householdauto.com or call (800) 342-6659 using the priority code PRPF0601.
About PeopleFirst
PeopleFirst was founded in 1995 to provide Blank Check(R) vehicle lending
to consumers with excellent credit. Once approved, PeopleFirst customers
receive a no-obligation PeopleFirst Blank Check(R) as early as the next day.
The Blank Check(R), like a personal check, gives customers the power and
convenience of a cash buyer, letting them decide where and when they buy their
auto or motorcycle. To obtain more information about the company, visit
PeopleFirst's Web site at http://www.peoplefirst.com.
Blank Check(R) is a registered trademark of PeopleFirst Finance, LLC.
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