Volvo Cars of North America Appoints Marti Eulberg Vice President of Sales Operations

    ROCKLEIGH, N.J., May 24 Volvo Cars of North America has
appointed a new Vice President of Sales Operations to head up the Network
Development and Commercial Sales business units.
    Marti Eulberg, joins Volvo on June 18 from BMW of North America Inc. to
take responsibility for business to business, commercial and daily rentals,
pre-owned programmes, retailer training and co-ordination of the field
activities between Marketing and the regions.  She will report directly to the
President and CEO of Volvo Cars of North America.
    Ms. Eulberg most recently held the position of Regional Sales and
Marketing Manager for BMW and has previous experience in the areas of
training, market development, corporate and special sales and strategic
management during her nine years with the company.
    Prior to 1992, she was a Field Manager for the Ford Motor Company.
    "I am delighted to be joining Volvo at such an exciting time in the
brand's development in the North American market," comments Ms.
Eulberg.  "The line-up of products in Volvo's latest range truly
illustrate the 'ReVolvolution' that is taking place and I am relishing
the opportunity of working with the retailers, field team and customers
to spread the message."
    Commented Roger Ormisher, Vice President, Corporate Communications,
Volvo Cars of North America:  "Ms Eulberg will be a valuable addition to
the management team.  She brings with her a diverse and comprehensive
automotive background and experience for premium marketing, and will be
a great asset to the organization."
    Ms Eulberg, a native of Dallas, Texas, holds a BS Degree in Management
from Maryville University, St. Louis, Missouri and an MBA in Marketing
from St. Thomas Aguinas, Sparkhill, New York.

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