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How to Keep on Top of Competitor Activity

New Service Set to Keep Automotive and Industrial Paint Manufacturers on
Top of Competitor Activity

21 May 2001

A Continuous and In-Depth Monitoring and Analysis of Industrial Paint
Market Developments and Competitive Dynamics from Frost & Sullivan

The new Industrial Paints Market Service (IPMS) from Frost & Sullivan

offers subscribers an invaluable insight in to the industrial paints market

in Western Europe, with particular focus on specific end-user markets.  By

providing in-depth information and analyses on each market sector and the

latest news, developments and trends in the European industrial paints

market IPMS becomes an invaluable strategic planning tool.  The end-user

markets that will be covered by a 2001 subscription are:



· ·    Automotive OEM Paints
· Automotive Refinish Paints
· Marine Paints
· Wood Coatings
· Protective Coatings
· Coil Coatings
· Metal Packaging Coatings
· General Industrial Paints


This subscription service has been specifically designed, using Frost &

Sullivan's expertise, to enable suppliers to maximise their presence

throughout all sectors of the industrial paints market.  It brings to both

current suppliers and new entrants a detailed understanding of products and

services that are required by their customers.  So, market participants can

tailor their products and services according to specific customer needs and

develop winning business and marketing strategies.



Bill Stringer Frost & Sullivan's European Sales Manager explains "By

putting these reports together into an annual subscription package, we can

offer our industrial paints customers unlimited online access to nine

in-depth market studies.  When an organisation takes out a subscription, as

many users as required within that company can have access to these

valuable reports ? as often as they like."



Each report contains:

· Review of market performance and forecasts
· Segmentation by product type
· Segmentation by technology
· Customer and distribution analysis
· Competitive analysis and market share


Also included in the package are very detailed competitor profiles giving

subscribers an insight into the marketing strategies of their key

competitors.  And, by segmenting the industrial paints market by both

product type and paint technology Frost & Sullivan fully demonstrate the

diverse characteristics of each particular market sector analysed.



Stringer goes on to explain:  "Customers access the reports in electronic

format, via our website -www.frost.com through their own password-protected

home page".  "But" he adds, "there is an option to receive the service via

hard copy, PDF or HTML ? whatever suits the customer best."



Normally each of these reports would cost €3000 but by subscribing to IPMS

the total cost for all 9 reports is only €12 000 for the 12 month

subscription (including market segments and competitor profiles) ? saving

over €15000.



Frost & Sullivan is an international marketing consulting company that

monitors a comprehensive spectrum of chemicals markets for trends, market

measurements and strategies. This ongoing research is utilised to

complement a series of research publications to support industry

participants with customised consulting needs.



                The Industrial Paints Market Service 2001.

                        Available to purchase from:

Frost & Sullivan, 4100 Chancellor Court, Oxford Business Park, Oxford, OX4

                                 2GX, UK.

             Sales Contact: Bill Stringer +44 (0) 1865 398651,

                        bill.stringer@fs-europe.com

                              Price - €12,000



 For unlimited access to constantly updated chemicals market news written

exclusively by Frost & Sullivans' team of industry experts visit our vortal

                           Chemicals.frost.com.



 For further Frost & Sullivan chemicals press information, please contact:

      Rosemary Gill, +44 (0) 1865 398660, rosemary.gill@fs-europe.com

 Free executive summaries of all Frost & Sullivan reports are available to

                                the press.