ADVISORY/ Chief of Ford's Luxury Division Available to Discuss Future of Technology and Design of the Automobile

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    Dr. Wolfgang Reitzle, head of Ford's Premier Auto Group, made up of Jaguar, Volvo, Aston Martin, Lincoln and Land Rover, available May
    16, 2001 to speak with the media

What:   Dr. Wolfgang Reitzle, the chief of Ford's Premier Auto
        Group, is available to speak to the media regarding recent and
        future technological innovations of the automobile. His speech
        and subsequent open briefing will address the future of Web
        access and high technology in automobiles, the auto industry's
        reaction to the fuel price increases, and the environmental
        effects of SUVs vs. compact cars. In addition, Reitzle will
        specifically describe how Ford's luxury division, a division
        in which Ford recently invested over $12 billion dollars, is
        prepping to meet the demands of its distinguished clientele.

Where:  Wong Auditorium
        Massachusetts Institute of Technology, MIT

When:   May 16, 2001
        Dr. Reitzle's Keynote is at 9:30 a.m.
        Press Briefing from 10:15 to 11:15

Why:    Rising fuel prices and a "falling" economy have made
        the future of the luxury auto industry a hot topic,
        and Reitzle is set to detail how, with the help of
        true technological firsts, Ford and its luxury
        division will come out on top. PAG is set to roll
        out 500,00 additional cars this year (it currently
        sends out 1.5 million, divided up amongst the five
        types), all with technological advances never before
        seen.

More:   No cost to attend
        Transportation will be arranged, via Jaguar or other Premier 
        Auto Group vehicle, to and from event

    Please contact Kerry Murphy at 617-523-4141 or Don Martelli at 617-413-6773 if interested.