Subaru Launches www.Rally.Subaru.Com, Official Site of Subaru Rally Team USA

    CHERRY HILL, N.J., May 10 Subaru of America, Inc. (SOA), a
pioneer of crossover vehicles designed for the active lifestyle, has launched
http://www.Rally.Subaru.Com.  The new portal web site provides rally enthusiasts with
the latest news and updates from Subaru Rally Team USA for the 2001 SCCA
(Sports Car Club of America) ProRally season.  The site was developed by BZ
Productions.
    In addition to real-time race results and performance specifications on
the 2002 Impreza WRX Rally Team USA rally car, racing enthusiasts can view
images from the 2001 SCCA ProRally racing season, read team member bios, get a
detailed overview of SCCA ProRally race venues, or send email to the team.
Subaru Rally Team USA has scored back-to-back victories in the last two rounds
of the SCCA ProRally championship, finishing first in the Open class, first
place overall and first in Group N.
    In February 2001, Subaru forged a strategic partnership with the SCCA,
enabling owners of the high-performance 2002 Subaru Impreza WRX models to
receive a complimentary, one-year club membership.  The SCCA is the leading
sanctioning body for professional and amateur road racing, rally and autocross
events in the United States.  The partnership also designates Subaru as an
"Official Supporter of the SCCA."

    About the Team
    A truly world class effort, Subaru Rally Team USA is a collaboration
between Subaru of America, Inc., Subaru Tecnica International (STi) and Subaru
World Rally team representative, Prodrive.  Subaru Rally Team USA's drivers
include reigning SCCA Pro Rally Group N Champion Karl Scheible and British
National Rally Champion, Mark Lovell.  Scheible, along with co-driver Brian
Maxwell, will pilot a 2002 Impreza WRX in the Group N class, while Lovell and
co-driver Steve Turvey will compete for top honors in the Open class.

    For additional information on Subaru Impreza WRX, visit
http://www.ImprezaWRX.com.

    About Subaru of America, Inc.
    Subaru of America, Inc. is a wholly-owned subsidiary of Fuji Heavy
Industries Ltd. of Japan.  Subaru pioneered the concept of the passenger
car/sport-utility vehicle with the introduction of the Subaru Outback, the
"World's First Sport Utility Wagon."  The Subaru Legacy is the best-selling
All-Wheel Drive car sold in America, based on the Polk Company retail
registration statistics as of 12/31/00.
    Headquartered near Philadelphia, the company markets and distributes
Subaru vehicles, parts and accessories through a network of 588 dealers across
the United States.  All Legacy and Outback models sold in the United States
are produced at the Subaru-Isuzu Automotive Inc. manufacturing plant near
Lafayette, Ind.  Over the past eight years, the company has seen its sales
increase by nearly 100 percent thanks to its popular line of car-based sport
utility vehicles, and is among the fastest growing brands in the automobile
industry.

    CONTACT:  Rob Moran of Subaru of America, 856-488-3326, or
rmoran@subaru.com.

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