AAA Missouri Selects Onvantage to Provide Private-label Internet Access to AAA Members
SAN JOSE, Calif.--May 8, 2001--Onvantage Extends AAA's Ability to Serve its Members Through Customized Internet Access That Also Delivers Dynamic, Travel-Related
Content
Onvantage, Inc. (OTC BB: ONVT), a premier provider of marketing and technology solutions that enable organizations to deliver branded media and communication services to their customers, today announced it has signed an agreement with AAA Missouri (an affiliate of the American Automobile Association) to offer private-label Internet access to its members. AAA Missouri membership, comprised of over 1,000,000 members throughout Missouri, Arkansas, Louisiana, Mississippi, Southern Illinois, Southern Indiana and Eastern Kansas, will be offered a private-label ISP offering directly from AAA Missouri later this year. The offering includes branded email, customer support and Internet access with the Onvantage Microportal, which uses "intelligent agent" technology called "snippets" to deliver real-time information directly to the PC desktops and laptops of AAA Missouri members.
The Onvantage private-label Internet access solution represents a significant opportunity for AAA Missouri to establish a stronger connection with its members and present them with ongoing value through real-time member information. AAA Missouri is currently considering offering services through the Microportal such as travel specials, preferred merchant discounts, driving directions and the latest information on member benefits from AAA Missouri and its endorsed "partners."
AAA Missouri will begin promoting the Internet access service to members by late summer or early fall. AAA Missouri members will be able to register directly for this service from the AAA Missouri website: www.ouraaa.com.
"We see this as a great benefit that enhances the value of AAA membership. We are excited to offer our members a high quality, affordable Internet connection that provides instant access to relevant information that is constantly updated," said Steve Madden, Director of Marketing Services for AAA Missouri. "The Onvantage solution provides members Internet access at a significant savings while avoiding the unwanted advertising and frequent disconnects that are so common with other Internet service providers."
The AAA Missouri Internet access will cost $60 per year less than most members currently pay for other services.
"Our agreement with AAA Missouri is evidence that Brandholders recognize the value of being the doorway through which their members, employees or customers access the Internet," said Ken Raasch, Chairman & CEO of Onvantage. "AAA Missouri is a company with a trusted brand that sees the value in being able to communicate to its members the 20-30 hours per month they are online. We are proud to have AAA Missouri as a client, and we look forward to providing them with a reliable, customized solution. We are also enthusiastic about the opportunity to roll this out to the other AAA organizations nationwide"
About Onvantage
Onvantage provides marketing and technology solutions that enable companies to deliver branded media and communication services to their customers. The Onvantage solution includes private-label Internet access combined with a Microportal that enables companies to increase customer acquisition, improve customer retention and maximize the value of the customer relationship. The offering is customizable so companies can offer the services and features most important to their customers - under their company's own brand. To create premium solutions, Onvantage has partnered with AT&T, the leading IP network provider, premier merchants and valuable content providers. For more information, visit the Onvantage website at www.onvantage.com.
About AAA Missouri
AAA Missouri is a not-for-profit motor club serving 1,000,000 AAA members throughout Missouri, Arkansas, Louisiana, Mississippi, Southern Illinois, Southern Indiana and Eastern Kansas. The club has 60+ sales and service offices and provides AAA members access to emergency road service, travel planning and reservations, auto, homeowners, life and health insurance, financial services, Approved Auto Repair facilities, public safety programs and legislative advocacy. AAA Missouri has its headquarters at 12901 North Forty Drive, St. Louis, MO 63141. AAA Missouri is an affiliate of the American Automobile Association, which now serves more than 43 million members throughout the United States and Canada.
Caution Concerning Forward-Looking Statements
This press release contains "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Words such as "anticipates", "estimates," "expects," "will," "should," "projects," "intends," "plans," "believes" and words and terms of similar substance used in connection with any discussion of future operating or financial performance identify such forward-looking statements. Those forward-looking statements are management's present expectations of future events and conditions. As with any projection or forecast, they are inherently susceptible to uncertainty and changes in circumstances. Onvantage is an early-stage growth company that operates in a highly-competitive and rapidly-changing environment, and its business results are dependent on numerous factors, including, but not limited to, demand for its products and services, their ability to manage costs and generate revenues, technological developments, protection of intellectual property rights, its ability to attract and retain key personnel and the resolution of issues concerning commercial activities via the Internet, including security, reliability, cost, ease of use and access, and government regulation. Onvantage's actual results could differ materially from management's expectations because of changes in such factors. Onvantage does not intend to update these forward-looking statements and expressly disclaims any obligation to release publicly any updates or revisions to such forward-looking statements to reflect any change in its expectations with regard thereto or any change in events or circumstances on which any such statement is based.