Easyriders Inc. Announces Appointment of New Director; George N. Riordan to Assist in Corporate Finance

    AGOURA HILLS, Calif.--March 29, 2001--Easyriders Inc. (AMEX:EZR) today announced the appointment of George N. Riordan as the fifth member of the board of directors.
    Riordan is a seasoned senior investment banker and former executive chairman of MSC Software Corp., a New York Stock Exchange listed company. He will serve on the board's Audit and Compensation Committees, and assist the company's management in capital restructuring. Riordan has previously served as managing director with Paine Webber, Dean Witter and Prudential Bache. Currently he serves as a director of MSC Software Corp.
    "I have known George Riordan for the past 15 years and we have previously collaborated on several successful financing assignments for both public and private companies," stated J. Robert Fabregas, chief executive officer of Easyriders Inc. "George brings the requisite corporate finance background to assist in the restructuring of our present debt owed to Nomura Holding America, which is due this September," continued Fabregas.
    "George Riordan is a welcome addition to our board of directors, and we anticipate he will add significant value to our refinancing objectives," added Joe Teresi, chairman of Easyriders Inc.

    About Easyriders Inc.

    Easyriders is a publicly traded, diversified company with publishing, retail and entertainment interests dedicated to serving the independent, free-spirited motorcycling and related lifestyles market.
    Easyriders currently publishes more than a dozen popular motorcycle, special-interest and lifestyle magazines, with a total worldwide readership of more than 6 million. The company also licenses Easyriders retail stores throughout the United States and Canada; Easyriders Events; and, the Bros Club road service company.

    Statements contained in this news release regarding future financial performance and results and other statements that are not historical facts constitute "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. The forward-looking statements are subject to numerous risks and uncertainties that could cause actual results to differ materially from those set forth in such forward-looking statements. Such risks and uncertainties include, without limitation, risks associated with: future capital needs; management of growth; availability of adequate financing; concentration of stock ownership; restrictions imposed on the company by lenders; the magazine publishing business; paper prices; and other factors discussed in the company's periodic filings with the Securities and Exchange Commission.