Lee Myles Transmissions Recommends CustomerLink for National Franchisees

    ROSEVILLE, Calif.--March 28, 2001--Today, CustomerLink Systems, Inc., a leading provider of Customer Relationship Management (CRM) and Marketing Services for the automotive service and repair industry, announced their agreement with Lee Myles Corporation to provide CRM programs to the national Lee Myles Transmission Franchises.
    Lee Myles is the oldest specialty transmission repair business in the nation and one of the country's oldest franchise systems. Lee Myles is known as the most trusted name in transmissions since 1947. The company's continuing success has been based on a simple marketing and operating philosophy: honesty, integrity, and complete customer satisfaction.
    Introducing CustomerLink Systems to the network of Lee Myles centers is an example of their commitment to doing just that. Lee Myles Corporation knows CustomerLink Programs will help franchisees improve the image and professionalism of their centers, increase the probability customers will return for additional services, and ultimately build loyal relationships with their customers. "The communication service CustomerLink offers is extraordinary and the quality of their program is better than any we have seen, states Sally Guido, President and CEO of Lee Myles Corporation.
    A Lee Myles Transmissions spokesperson stated, "Two Lee Myles Franchises piloted this program for 90 days with tremendous results." They have seen referrals increase and overall customer loyalty improve."
    CustomerLink's Customer Relationship Management (CRM) system and proprietary database marketing platform allows automotive service professionals to proactively communicate with their customers at programmed intervals with reminders for routine maintenance. It also provides them with an opportunity to send surveys, thank you letters, and information regarding specials and promotions. This communication significantly increases the probability that consumers will return to a specific service provider several times a year for recommended service and maintenance and assists automotive service providers in building customer loyalty.
    "We, at CustomerLink, are excited that Lee Myles Transmissions has chosen us to be their exclusive CRM provider," states Kirk Olson, Founder and Executive Vice President of CustomerLink Systems. Olson continues, "Our missions are similar in that we are both working to make the lives of service providers easier and their businesses more profitable. We are confident our services will offer significant benefits for Lee Myles Transmission Centers across the nation."