12th Annual Cycle World International Motorcycle Shows Presented by Toyota Trucks Rides Into St. Louis

    SANTA ANA, Calif.--March 20, 2001--Missouri motorcyclists can enjoy the largest and oldest consumer-oriented powersports show series in the nation when The Cycle World International Motorcycle Show(R) presented by Toyota Trucks rolls into the Transworld Dome at America's Center, Mar. 23-25, 2001.
    Celebrating its 12th year, the show treats area motorcycle enthusiasts of all ages to a virtual toy store of the industry's latest vehicles and accessories. Sportbikes, cruisers, scooters, dualsport machines, off-road bikes, motocross and even 4-wheel ATVs will be represented in factory showcase displays from top manufacturers such as Aprilia, BMW, Buell, Ducati, Harley-Davidson, Honda, Kawasaki, KTM, Suzuki, Triumph, Victory and Yamaha. Representatives from local dealerships will also be on hand to answer questions and help enthusiasts determine the perfect ride for their size and experience level.
    Complementing the new hardware will be a large aftermarket manufacturer contingent offering everything from performance parts to leather goods to memorabilia. Show-goers can also see some of the latest product offerings at "The Factory," a series of showcase displays featuring parts and accessories from companies such as Abus Motorcycle Locks USA, Arai Helmets, Autocom Specialist Communications, Bridgestone/Firestone Tires, ChatterBox, Dowco Inc., Dunlop Tires, Dynojet Research, Gi.Vi. USA, HJC Helmets, K&N Engineering, Kendon Industries, Metzeler Motorcycle Tire, Prexport, Progressive Suspension, Samson Motorcycle Products, Shoei Helmets, Spyke Inc., Thunder Manufacturing, Travelcade/Saddlemen and Yuasa Batteries. The show is not limited to spectators -- enthusiasts can shop and purchase much of what they see on display.
    Thrilling audiences since 1935, The Victor McLaglen Motor Corps will perform their incredible hair-raising stunts for enthusiastic crowds. Imagine a pyramid of riders atop a row of moving motorcycles and you'll have an idea of the amazing things this group can do! There will be two performances Friday, four on Saturday and three on Sunday. Each show is 15-20 minutes and is held every 2-3 hours.
    If it's more of a "hands-on" activity you want, the "Good Hands" folks at Allstate Insurance Company can steer you over to the radio-controlled truck races. With life-size steering wheel controls, up to six participants at a time will be able to navigate their RC trucks through a rough, offroad-style course. They can expect all the bumping and dicing of real, off-road truck racing... as well as a lot of fun.
    As an added bonus, one show attendee may be rewarded with a new motorcycle as a result of his or her trip to the show. Sponsored by American Suzuki, the Official Motorcycle Giveaway provides entrants with the chance to win a 2001 Suzuki Intruder(R) Volusia(TM) -- 800cc of V-twin rumbling attitude wrapped in a stylish, custom cruiser physique. In addition, regular Product Giveaways will award a variety of merchandise to attendees throughout the day. Made possible by many of the participating exhibitors, this show highlight is always a crowd favorite!
    Audiences can revisit the past at the Vintage Displays. The Midwest Cafe Racing Association and the Euro Moto Union will feature bikes that enthusiasts may have only heard about -- and some that may have been their first! Getting back to the grass roots of motorcycling, the Cycle World Custom Collection showcases a number of classic, custom and vintage motorcycles from local riders and clubs. Presented by Cycle World Magazine, the feature gives local collectors the chance to show off their bikes to their peers and offers enthusiasts a glimpse of the limitless restoration and customizing possibilities available to them.
    Once considered a man's domain, motorcycling has experienced a growing segment of female riders. In recognition of the past, present and future women motorcycle enthusiasts, the American Motorcycle Heritage Foundation presents the "Women & Motorcycling" display.
    Tickets are available on-site, adults $8; children (ages 6-11) $4; children (under 6) FREE. Groups of 20 or more can contact TEAM Powersports for information about receiving a $2 admission discount. Members of the American Motorcyclist Association who show their membership cards when purchasing their tickets are also eligible for a $1 rebate coupon to be redeemed at the AMA show booth. $1 discount coupons can be found at local participating dealers. Advance tickets are available online at the show web site, www.motorcycleshows.com. Free Helmet and Coat Check.
    For more information about the 2001 show series, please contact TEAM Powersports at Advanstar Communications, Inc., 201 Sandpointe Avenue, Suite 600, Santa Ana, CA 92707, telephone 800/854-3112, 714/513-8400, fax 714/513-8481, e-mail ldanilevicius@advanstar.com. For media information, contact Nancy Larsen, telephone 907/696-8001, fax 907/696-8002, e-mail NLAlaska@aol.com. All reader inquiries can be directed to the InfoLine at 800/331-5706 CST and 218/723-9130 CST or to www.motorcycleshows.com.
    TEAM Powersports is one of the largest producers of trade shows and conventions for the powersports industry worldwide. It is part of the Advanstar Motor Vehicle Group, which includes the Cycle World International Motorcycle Shows(R) Presented by Toyota Trucks, the Dealernews International Powersports Dealer Expo, Dealernews magazine and Aftermarket Business magazine. Advanstar Communications is a global business information company, which publishes 110 business magazines and directories, produces 107 exhibitions and conferences throughout the world, and provides direct marketing, database and reference products and services. The company has nearly 1,500 employees and operates from multiple offices in the United States, Canada, Latin America, United Kingdom, Europe and Asia.

    Note to Editors: Photos available upon request.