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The Digital Automobile: Motoring Into the Future On The Webmaster Show LIVE!

    FRESNO, Calif.--Feb. 23, 2001--(www.img2.com)



WHAT:   This week's The Webmaster Show is proud to feature an expose 
        on telematics -- the brave new world of techno-gadgetry and 
        high-tech wizardry in the automobile. With an estimated market
        for telematics hardware and services growing to roughly $50 
        billion by 2010, the automobile seems to be the next target of
        the wireless, digital and multi-media invasion.

WHO:    Featured Guest (11:30 AM): Bob McKenzie, General Manager - 
        Automotive Business Unit, Microsoft Corp.


    As the leader in the development of software technology, Microsoft is committed to empowering people through great software at any time, any place, and on any device. The goal is to deliver adaptable, scalable platforms for connected devices that will enable and enhance applications and services offering flexible solutions for customer needs in the automotive industry.
    Microsoft Corp. recently announced the introduction of its Car.NET platform, an advanced new generation of infrastructure technology that brings computing and communications to the automotive industry in a revolutionary way.
    Featured Guest (12:30 PM): Joseph F. Abely, President & COO, LoJack Corp.
    LoJack Corporation develops and markets the most widely used stolen vehicle recovery technology utilized by law enforcement and security organizations in the world. Because of its wide acceptance in the United States, LoJack considers itself the largest nationwide marketer of aftermarket security products for automobiles.
    Its radio frequency based system is the most successful tracking technology available today. Over 40,000 stolen vehicles equipped with the LoJack System have been recovered by U.S. law enforcement agencies.
    To address more of the security needs of consumers and businesses LoJack has begun development of a telematics product utilizing, in addition to the present radio frequency, GPS (global positioning satellite), cellular phone networks, and the Internet. Providing such features as location services, medical alert, collision notification and the ability to disable the engine.
    The product will be introduced in LoJack's new car dealership market in the U.S. in 2001 and in the corporate fleet market.


WHERE:  Streamed LIVE through http://www.img2.com/ and available 
        through various traditional radio affiliates across the USA.  
        Please check site for local radio availability in your area.

WHEN:  Saturday, February 24, 2001 11:00 AM - 1:00 PM PST LIVE.


    About The Webmaster Show

    As far as syndicated radio programs go, The Webmaster Show is in a class all its own. Widely recognized for live one-on-one interviews with the Founders, CEO's and Top Execs of today's leading Internet and technology companies.

Host: John Pack "The Webmaster" Co-Host: Pat Smith Supervising Producer: Jason Ramirez Executive Producer: Scott E. Rodder

IMG2 is a content provider to Yahoo! Events (http://www.broadcast.com/).