Rockford Corporation Invites You to Join Its Fourth Quarter 2000 Results Conference Call on the Web

    TEMPE, Ariz., Feb. 21 In conjunction with Rockford
Corporation Fourth Quarter 2000 results earnings release, you
are invited to listen to its conference call that will be broadcast live over
the Internet on February, 28 2001 at 4:30 PM EST with Gary Suttle, President
and Chief Executive Officer and Jim Thomson, Vice President of Finance and
Chief Financial Officer of Rockford Corporation.

    What:     Rockford Corporation Fourth Quarter 2000 Results Earnings
              Release

    When:     February 28, 2001 at 4:30 PM EST

    Where:    http://www.videonewswire.com/ROCKFORD/022801/

    How:      Live over the Internet -- Simply log on to the web at the
              address above

    Contact:  Vicki Hodson, Investor Relations Coordinator
              Rockford Corporation
              648 S River Drive
              Tempe, AZ 85281
              480-967-3565
              hodsonvi@rockfordcorp.com

    The conference call number is (800) 450-0785; please call approximately
5 minutes in advance to ensure that you are connected prior to the
presentation.  Password is ROFO.
    International callers should dial 612-332-0630.  Password is 569265.
    A replay of the call will be available for 6 days following the call and
can be accessed by dialing (800) 475-6701, or for international callers,
(320) 365-3844, please use the access code: 569265.

    Rockford Corporation designs, manufactures and distributes car audio
systems.  The Company sells its products in the worldwide car audio
aftermarket to consumers who want to improve their existing car audio systems.
Rockford markets their amplifier, speaker, source unit and accessory products
under the Rockford Fosgate and Hafler brand names.

    If you are unable to participate during the live webcast, the call will be
archived on the Web site http://www.rockfordcorp.com.  To access the replay, click on
http://www.videonewswire.com/ROCKFORD/022801/

    (Minimum Requirements to listen to broadcast:  The RealPlayer software,
downloadable free from http://www.real.com/products/player/index.html, and at least a
14.4Kbps connection to the Internet.  If you experience problems listening to
the broadcast, send an email to webmaster@vdat.com.

    Contact:  James Palczynski or Chad Jacobs, of Integrated Corporate
Relations, 203-222-9013, for Rockford Corporation.