Logic Solutions Creates Dynamic New Dura
Automotive Systems Web Site
ANN ARBOR, Mich., Feb. 12 Dura Automotive Systems, Inc., a
major designer and manufacturer for the global automotive industry, recently
teamed with Logic Solutions, Inc., a developer of e-business applications, to
launch Dura's new web site at http://www.duraauto.com . The interactive and
searchable site provides product and company information for Dura's investors,
business partners, customers, employees, and the general public worldwide.
With dynamic graphics and interfaces, it promotes Dura's strengths and brand
identity.
(Photo: http://www.newscom.com/cgi-bin/prnh/20010212/DEM001 )
With more than 21,000 employees worldwide, Dura Automotive Systems, Inc.,
is the world's largest independent designer and manufacturer of cockpit
sub-systems and a leading global supplier of door modules, seat mechanisms and
structures, glass systems, and engineered assemblies. Dura's new web site was
designed to help customers quickly find information about all Dura products.
It only takes seconds for them to get what they need: they can either search
the site by product name, or navigate by clicking on "ghost cars" that
illuminate Dura product areas.
Site visitors also find:
-- Rich investor content, including current stock price (15-minute delay),
history, earnings estimates, annual reports, and more
-- A database-driven "Facility Locator" to find any of Dura's more than 80
facilities in 14 countries
-- Career information and links to open positions
-- A downloadable animated screensaver
"We are very excited to offer this new communication tool to our key
audiences," says Sean McGuire, Director of Marketing for Dura Automotive
Systems, Inc. "This project is a major step forward in creating a single Dura
brand identity, worldwide. We look forward to continually upgrading the site
with new features, as well as expanding our language options."
"Logic Solutions welcomed the opportunity to work with Dura Automotive
Systems to create such a dynamic and visually pleasing web site," says Patty
Carrel, Lead Project Manager for Logic Solutions. "The site is designed to
grow, and we look forward to continuing to work with Dura on e-business
initiatives to come."
About Dura Automotive Systems
The products of Dura Automotive Systems include door
modules, parking brake systems, automotive cables, transmission shifter
systems, encapsulated and sliding windows, window regulators, hinges, latches,
seating systems, engine control products, underbody tire carriers, jacks,
brake, clutch, and accelerator pedals and other mechanical assemblies. The
company's products are sold to every North American, European and Japanese
original equipment manufacturer. Dura's operating headquarters is in
Rochester Hills, Mich., and its corporate office is in Minneapolis, Minn. For
more information, visit the company's Web site at http://www.duraauto.com .
About Logic Solutions
Founded in 1995, Logic Solutions is a privately held minority-owned
corporation with headquarters in Ann Arbor, Mich. Logic creates custom
Internet-based services and products, including e-business web sites,
e-commerce applications, intranets, and extranets. Logic's staff has
expertise in strategy, content development, graphic design, all popular
Internet technologies, and back-end database integration. The company was
highlighted in Crain's Detroit Business list of Top Web Consulting Firms in
2000. Logic's URL is http://www.logiclink.com .