O’Reilly Pix WIX ‘55 Chevy

SPRINGFIELD, Mo.--O’Reilly Auto Parts has presented a restored 1955 Chevrolet Bel Air from WIX Filters in recognition of the chain’s participation in WIX Filter’s annual toy collectible sales contest.

The contest winner was determined through a random drawing of auto parts stores taking part in the holiday-season sale of WIX Filters’ toy collectible cars. The die-cast collectibles, scale models of the 1955 Chevy Bel Air that was presented to O’Reilly Auto Parts, are available at participating auto parts stores nationwide through the end of the year to customers purchasing any WIX filter.

“The ‘55 Chevy is a pretty special stocking stuffer,” said David O'Reilly, chief executive officer and co-chairman of the board of O’Reilly Automotive. “WIX is an exceptional supplier. They not only provide great products for our customers but also promotional opportunities like these to build our business. We’re grateful to win and to enjoy such a beneficial partnership.”

“WIX Filters has been providing die-cast collectibles for a number of years, and it's fun to be able to provide a high-quality collectible during the holiday season,” said Bruce R. Johnston, brand manager for Wix Filtration Products, a division of Dana Corp. “We’re thankful for the ongoing support and participation shown not only by O’Reilly, but by all of our retail partners, and we hope the toy version of this great car brings some holiday happiness to kids of all ages this year.”

Fore more information, contact www.wixfilters.com .