BOLDER Rocking With Sears/Craftsman

GOLDEN, Colo.--BOLDER Technologies Corp. will produce a Craftsman Portable Jump Starter under an agreement with Sears Roebuck and Co. Shipment of the new product to all 860 Sears Full Line retail stores is to begin immediately.

“The Craftsman brand is recognized as a market leader in tools, hardware and automotive products. Under the agreement with Sears, the Craftsman Jump Starter will be widely promoted during the fourth quarter of 2000 and we anticipate an increase in the market share of BOLDER’s Jump Starter products,” said Roger F. Warren, chairman, president and CEO.

“We are very pleased to incorporate the outstanding characteristics of the TMF technology into the Craftsman family of products,” said Andy Ginger, Sears vice president of brand marketing. “No existing product comes close to matching the engine starting capability of this product in such a small, lightweight package that is also very user friendly.”

The Sears Craftsman Portable Jump Starter is based on the SecureStart Portable Jump Starter and is a small, lightweight, rechargeable device that can provide an instant engine start on a dead battery in a car, truck, tractor or boat. Like the SecureStart, the Sears Craftsman product features a built-in flashlight and cable clamps for jump starting, weighs less than five pounds, can be easily stored in any vehicle and recharges in minutes, according to the company.

BOLDER, headquartered in Golden, Colo., manufactures and markets advanced, high-power rechargeable batteries based on its patented Thin Metal Film technology. For more information, contact www.boldertech.com.

(Johnson Controls uses the TMF technology for its Inspira battery system for 42-volt architectures and is displaying the developments at www.johnsoncontrols.com/bg/NewTechnologies/index.)