Every day CQS's proprietary software records hundreds of queries to The Auto Channel's
New Car Database,
then displays this data in an easy to use and understandable configuration,
presented here, reporting consumer interest for every passenger car
and light truck. This graphic scoreboard shows the percentage of queries by vehicle Model
(Body Style) and by vehicle Maker (Manufacturer).
Industry management, empowered consumers, and the press can visually track consumer interest
with these graphs.
| Current Week. The tool at the right allows you to look at the current week's Consumer Query Scoreboard, sorted by either Make or Body Style. Make one selection, then click '2-D Graph.' |
'All' and 'Total' categories. 'All' indicates users who wanted general information (no specific preference) for a Make or Model. 'Total' is a compilation of every category. | |
Here are some examples and how to create the appropriate graphs.
- Ford Queries for Current Week. The percentage of times consumers were interested in Ford,
and a break down of the interest Ford's 10 body types for the current week: On the Current Week graph,
click 'Ford' under 'by Make' and then the '2-D Graph' button.
- Minivan Queries for Current Week. To show the percentage of times consumers wanted to see Minivans,
and a break down of Minivan interest for all 45 Makes during the current week: Click 'Minivan' under
'by Body Style' and then click the '2-D Graph' button.
- 20 Week Trend of Sedan Queries for Acura, Buick, and Ford in 2-D. To compare the historic trends of
Acura, Buick and Ford in the Sedan category: use the '20 Week Trend by Body Style' tool, click 'Sedan' under 'Choose Body Style:'
click 'Acura', 'Ford', and 'Buick' under 'Choose 1 to 5 Makes', and then click '2-D Graph' to see the information.
- 20 Week Trend of Lexus Queries for Coupe and Sedan in 3-D. To look at the historic overview of Lexus's queries for both Coupe and Sedan: in the '20 Week Trend by Make' tool, click 'Lexus' under 'Choose Make:' and 'Coupe' and 'Sedan' under 'Choose 1 to 5 Body Styles:' and then the '3-D Graph' button.
