Reynolds and Reynolds Signs Agreement With Sonic Automotive to Develop Web Sites Enterprise-Wide
DAYTON, Ohio--Feb. 9, 2001--The Reynolds and Reynolds Company today announced that Sonic Automotive, Inc. has selected Reynolds' Automark group as the Web site developer for 120 Sonic dealerships nationwide as well as the Sonic corporate Web site. The agreement is for two years.These 120 sites were developed and launched in only 90 days by Automark, and include complete suites of applications representing the new and used car departments, finance, service and parts. Featured applications include new and used car search engines, product research, payment calculators, finance versus lease versus cash presentations, and aftermarket presentations highlighting extended service contracts, GAP insurance, chemicals and alarms.
Automark also is integrating third party technology into the sites, including vehicle quality services, mapping applications, and trade-in valuators. In the next few months, Automark will roll out new technology that will provide all Sonic retailers with the increased ability to manage their own Web site content.
"When Sonic looked to improve and grow its Internet and e-business presence, Reynolds and Automark were our clear choice over our current Web site services provider," said Scott Smith, president of Sonic Automotive. "While the competition and incumbent provider may have been less costly up front, the auto retailing experience and expertise made Automark the obvious investment -- an investment in our future and an investment in long-term business success and profitability."
"By implementing our customized Internet solution set across the Sonic enterprise, Automark has developed arguably the most comprehensive set of automotive retail Web sites in the industry," said Greg Collins, senior vice president of Reynolds Transformation Solutions. "These Web sites and the automated marketing technology that goes with them will help Sonic and its retailers realize increased efficiency and profits by helping to improve repeat customer business and allowing Sonic retailers do what they do best -- sell cars, both on the Web and in the showroom."
Collins added that Automark has consistently led the industry in bringing best-in-class technology to help their dealer customers realize actual results with the Internet initiatives. "Selling vehicles on-line is only the starting point. Growing the dealer's e-commerce initiatives to include parts, service, accessories and service contracts is the goal of Automark and Sonic," said Collins. In addition to Sonic, Reynolds recently announced an agreement with Asbury Automotive Group, the largest private auto retailer in the US, to provide total Web design services and training from its Automark group.
Sonic Automotive, Inc. is the second largest automotive retailer in the United States. Including pending acquisitions, the company operates 174 franchises and 32 collision repair centers in Alabama, California, Florida, Georgia, Maryland, Nevada, North Carolina, Ohio, Oklahoma, South Carolina, Tennessee, Texas and Virginia. Sonic had revenues of $3.4 billion in 1999, an increase of 109 percent over 1998. The revenue run rate is estimated at more than $6 billion for 2000. The company has also experienced 11 consecutive quarters of greater than 50 percent growth in earnings per share. Sonic Automotive can be reached on the Web at www.sonicautomotive.com.
Automark is part of Reynolds Transformation Solutions, and formerly a business unit of the HAC Group, LLC, the world's leading provider of learning, customer relationship management and Web services to automotive retailers and manufacturers. The Reynolds and Reynolds Company acquired HAC in April 2000. For more information about Automark, go to www.automark.net or call 1-800-877-1840.
Reynolds and Reynolds, headquartered in Dayton, Ohio, is the leading provider of integrated information management solutions to the automotive retailing marketplace. The company's services include a full range of retail and enterprise management systems, networking and support, e-business applications, Web services, learning and consulting services, customer relationship management solutions and leasing services. To find out more about the company, its vision, products and services, visit www.reyrey.com.
Certain statements in this news release constitute forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. The forward-looking statements are based on current expectations, estimates, forecasts and projections of future company or industry performance based on management's judgment, beliefs, current trends and market conditions. Forward-looking statements made or to be made by or on behalf of the company may be identified by the use of words such as "expects," "anticipates," "intends," "plans," "believes," "seeks," "estimates" and similar expressions. Forward-looking statements are not guarantees of future performance and involve certain risks, uncertainties and assumptions that are difficult to predict. Actual outcomes and results may differ materially from what is expressed, forecasted or implied in the forward-looking statements. See also the discussion of factors that may affect future results contained in the company's Current Report on Form 8-K filed with the SEC on August 11, 2000, which we incorporate herein by reference. The company undertakes no obligation to update any forward-looking statements, whether as a result of new information, future events or otherwise.