2013 Western Automotive Journalists Media Days
![]() |
WAJ's 2013 Media Days are behind us now. I missed the past two years so I
am very glad I went this year.
When I first joined WAJ, actually before I became a member, I attended my
first Media Day Event at what was then Sears Point Raceway and is now
Sonoma Raceway. That was in 1999, and I had just started writing for the
Pacifica Tribune. Terry Page suggested it would be beneficial for me come
up to the track. Terry was right.
This year, as in the past few years, Media Days are held in and around
Monterey, CA, with Track Day at Mazda Raceway Laguna Seca. In a break from
the past this year it was headquartered at the Hyatt Regency Hotel &
Spa.
As in previous years Media Days are two and a half days of cars and
camaraderie. Monday, Day One, was for registration and what is called "Show
and Shine" where some of the offerings were shown off.
Tuesday, Day Two is the "Ride and Drive" portion, a more relaxed way to get
to know most of the cars available and the car company people who are
there. The morning's drive was on a route through some of the prettiest
parts of Monterey County, switching off between cars at predetermined
stops. More than a few of us got off route but managed to find our way to
the Quail Lodge Golf Club for a very nice lunch sponsored by Chevrolet.
After lunch we drove over Laureles Grade back to the Hyatt. All the cars
were gathered and we could take them out for a 10-15 minute drive until
4:00 pm.
Below are cars I drove on Tuesday in no particular order:
Tuesday evening started off with a wonderful reception sponsored by Fiat
and SRT. Very good hors d'oeuvres and a display of some of their cars.
After the reception we went to the Banquet sponsored by Toyota. I can't
speak for anyone else but my meal - flat iron steak - was excellent. After
dinner Toyota made a presentation of a check for $1,500, to the Cordell
Koland Scholarship Fund.
We had something new this year thanks to Ron Harrison, some after dinner
entertainment. Toyota sponsored what was called WAJ Club 21 (it is WAJ's
21st Media Days) Casino Night. There were blackjack tables and a roulette
table as well as a darn good lounge act, Vinnie, a singer. All proceeds
from our night of gambling went to the Cordell Koland Scholarship Fund as
well.
Wednesday was Track Day sponsored by Mazda Raceway Laguna Seca, one of the
world's truly great road courses. I did not participate in Track Day this
year (I was there but didn't drive) because, and I hate to admit this, I
just didn't feel like a driver. Something was off, maybe it was the two
year layoff, I don't know but my head and body just were not in the right
place.
So I took some pictures, talked with some friends, and had a nice lunch
courtesy of Mazda. I left the track around 2:00 pm.
All in all it was a very good year for Media Days and me. As far as I know
none of our members did anything terribly stupid while driving and the
weather was excellent (people who live in Monterey were complaining because
it was "hot" although it probably wasn't over 75).
There are so many people to thank for a successful Media Days - the Page
One Automotive staff and Stuart Langager, STI Fleet Services, Hooked On
Driving for keeping us all safe on the track, our gracious sponsors, the
prize donors, the Lone Oak Lodge for providing quality, inexpensive
alternate lodging, and the car companies who participated. To those auto
makers who were not present, you missed a terrific event and I hope you all
make it next year.
I'd like to give a special thanks to the two Rons, Harrison and Posey, who
made Media Days special. If I had realized in advance what a great base the
Hyatt was (I've been there but just for lunch and the Mecum Auctions) I
might have brought Nadine along. I know some people miss the old hotel
because of the large breakfast buffet but I thought the Hyatt added some
much needed class to the event.