Smells Like Victory! - Get the Old Spice Towel NASCAR Driver Tony Stewart Used

After Winning the Feb. 25 Stater Bros 300 NASCAR Nationwide Series Race at

Auto Club Speedway of Southern California

Fans Can Log On to OldSpice.com/products_new.html or Tony Stewart.com to

Place a Bid Until 9 a.m. EST on Tuesday, March 4

All Proceeds Will be Donated to the Tony Stewart Foundation

WHAT: Two-time NASCAR Sprint Cup Series champion Tony Stewart is working with Old Spice to give a lucky fan the sweat towel right off his shoulder – unwashed and autographed! Directly after winning the Feb. 25 Stater Bros. 300 NASCAR Nationwide Series race at Auto Club Speedway of Southern California, Stewart signed his Old Spice towel in black ink and handed it over to a charity auction to benefit the Tony Stewart Foundation.

The charity auction begins at 9 a.m. EST on Tuesday, Feb. 26 and will run until 9 a.m. EST on Tuesday, March 4. Fans can place a bid for the autographed towel by logging on to www.OldSpice.com/products_new.html or www.TonyStewart.com.

Throughout the 2008 racing season, every time Stewart wins a NASCAR Sprint Cup Series or NASCAR Nationwide Series race, his Old Spice victory lane towel will be auctioned off for charity.

FUN FACT: During an average race, temperatures inside Stewart’s race car can reach up to 150 degrees, and he can lose 10-15 pounds by sweating. Stewart relies on Old Spice antiperspirants, deodorants and body washes to stay cool and smell great before and after a race.

BACKGROUND:Old Spice is a longtime NASCAR sponsor and has sponsored Stewart, a 32-time NASCAR Sprint Cup Series race winner, for the past eight years. The brand is the No. 1 antiperspirant/deodorant stick and body wash choice for guys in the United States.

The Tony Stewart Foundation is a 501(c)(3) organization that raises funds primarily distributed to three specific groups – children, drivers and animals. To date, the Foundation has awarded more than $2.1 million to assist charitable initiatives for more than 80 organizations throughout the United States. One of the prime beneficiaries of the Foundation is the Victory Junction Gang Camp in Randleman, N.C., which serves as a year-round camp for children ages seven to 15 with an assortment of life-threatening illnesses.

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