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Saturn For 1998
By Carey Russ
Saturn has achieved success for its compact sedans, wagons,
and coupe with a "no-haggle / no hassle" sales policy and an ownership
experience more akin to that of luxury brands than affordable compact
family cars. Last year saw the beginning of Saturn sales in Japan and
the availability of the EV1 electric car through selected Southern
California and Arizona Saturn stores.
With major revisions in the past two years, the Saturn line of
sedans, coupes, and wagons continues unchanged for 1998.
Continuous improvement is the plan for this year, with reduced-force
airbags and mechanical and interior enhancements on all models. New
exterior paint colors and wheels will also be introduced.