Jul 21, 2022
J.D. Power 2022 U.S. Automotive Performance, Execution and Layout (APEAL) Study,SM released today. The gap between economy/range is only 7 points (on a 1,000-point scale). The drop in satisfaction with economy/range also has contributed to a one-point decline in overall new-vehicle satisfaction, the first decline since ... Continue reading
MPG Of 2022 Suv's and Crossovers - Hybrid and Standard ICE Power
Apr 8, 2022
Washington DC April 9 2022; The AIADA online asked that maybe you’re not ready for a vehicle with a plug, but still want to get the best gas mileage possible from your SUV or crossover. That means you’re looking at a traditional internal combustion vehicle or an old-fashioned standard hybrid with on board internal ... Continue reading
Kelley Blue Book Names 2022 Winners of 20th Annual Best Resale Value Awards
Feb 28, 2022
ATLANTA, Feb. 28, 2022 -- So many items have become more expensive to purchase over the last few years due to pandemic-influenced supply-chain issues, including new vehicles. ... Continue reading
Complete List Of IIHS 2022 Models Awarded Top Safety Picks +VIDEO
Feb 24, 2022
Sixty-five vehicles qualify for the 2022 Top Safety Pick+ award, and another 36 earn the Top Safety Pick designation. February 24, 2022 The Insurance Institute for Highway Safety is recognizing 65 models with the 2022 Top Safety Pick+ award, as improved headlight offerings boost more vehicles into the top tier. ... Continue reading
"American" Auto Brands Play No Part In Consumer Reports Top 10 Brand Rankings
Feb 18, 2022
Domestic brands failed to break the top 10 in Consumer Reports’ 2022 Brand Report Card. The Detroit Free Press reports that Subaru took the top spot, followed by Mazda, BMW, Honda, Lexus, Audi, Porsche, Mini, Toyota, and Infiniti. ... Continue reading
AIADA Reports Eighty Percent of New Car Buyers Paid Over MSRP in January
Feb 17, 2022
The AIADA online reported that Edmunds said that a staggering 82.2 percent of new cars sold in January went for more than MSRP, which is a new record. The average new-car buyer in January spent $728 more than MSRP on their purchase, but that average varied widely by brand. ... Continue reading
Plug-In and Gas Hybrids Top GreenerCars’ 2022 Ratings as Automakers Shift to Larger EVs
Feb 15, 2022
Washington, DC February 15, 2022; All-electric vehicles (EVs) now account for fewer of the dozen greenest cars available, partly because of a shift toward larger and heavier EVs that are less environmentally friendly, according to this year’s GreenerCars ratings, released today by the American Council for an Energy-E ... Continue reading
Feb 14, 2022
ATLANTA, Feb. 14, 2022 -- When it comes to the leading automotive brands, the list of who's hot and who's not has significantly changed, according to the latest Kelley Blue Book Brand Watch™ Report for Q4 2021. ... Continue reading
Feb 13, 2022
Korean auto brands Kia, Genesis and Hyundai earn three of the top four rankings in the newly redesigned J.D. Power 2022 U.S. Vehicle Dependability StudySM (VDS), released today. Buick and Toyota also make the list of the brands with the fewest reported problems after three years of ownership. ... Continue reading
New-Vehicles Sales Satisfaction Rankings Unchanged from Year Ago, J.D. Power Finds
Nov 16, 2021
customer satisfaction with the vehicle purchase experience holds steady year over year, according to the J.D. Power 2021 U.S. Sales Satisfaction Index (SSI) Study, SM released today. ... Continue reading
U.S. Car Brand Sales Q2 2021 Scoreboard
Aug 27, 2021
Unpaid-For Editorial Brand Exposure - Published Auto Brands News, Reviews and Opinions 1995-2021
Aug 10, 2021
When comparing the public relations budget to the marketing budget the PR budget is not "chump change", but Foresight Research calls it a marketing "best buy" Foresight Research has been measuring marketing communications for much more than a decade. Of all the communications channel levers that an auto manufacturer ca ... Continue reading
2022 NACTOY Car and Truck Candidates
Jun 17, 2021
“This year’s mix of eligible new vehicles highlights both existing and emerging trends in the automotive industry,” said NACTOY President Gary Witzenburg. “Utilities of all types and sizes continue as the largest and most popular vehicle category, so the large number of them comes as no surprise. ... Continue reading
2021 Chicago Auto Show "Special Edition" Scheduled for July 15-19
May 4, 2021
May 4, 2021; Chicago Auto Show officials announced they received approval from state and city officials to host a special edition of the show July 15-19 at McCormick Place. The Chicago Auto Show will be one of the McCormick Place's first live, in-person events since the COVID-19 pandemic shutdown. ... Continue reading
Mercedes-Benz Marketing and PR Executive Changes
Apr 29, 2021
further development of the tailor-made worldwide agency networkBettina Fetzer takes charge of new area Jörg Howe moves to Daimler Truck as Special Representative External Affairs and Communications Stuttgart (Germany), April 2021 – Mercedes-Benz is fundamentally reorganising its marketing and communication activitie ... Continue reading
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