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United Way to Benefit From Chrysler Jeep Superstores

21 December 2000

Local Southeast Michigan United Ways to Benefit From Chrysler Jeep Superstores 'Gift Exchange'

             End of Year Sales Event Expected to Generate $50,000
                      For United Way Community Services

    DETROIT, Dec. 20 The United Way has been "adopted" by the
southeast Michigan Chrysler Jeep Superstores for their third annual end-of-
the-year "Gift Exchange" sales event.
    The special holiday Gift Exchange new vehicle sales event by the Chrysler
Jeep Superstores Association of Southeastern Michigan is scheduled from
Tuesday, December 26, 2000 through Saturday, December 30, 2000.  The sales
target for the Gift Exchange is 1,000 new vehicles sold or leased, with $50 of
each sale going to the United Way.
    "The Gift Exchange program closes out the year with our tradition of
making a difference in our communities," said Mark Snethkamp, president of the
sponsoring Chrysler Jeep Superstore Association.  He is also president of
Snethkamp Chrysler Jeep in Highland Park.  "The customers will benefit with
special purchase and lease programs during the event and the United Way will
get a donation.  It's a win-win for everyone and it keeps the holiday spirit
of giving."
    Proceeds from the Gift Exchange event are donated to the local United Ways
in Southeastern Michigan, a vast network of volunteers and community service
agencies throughout the area.  The United Ways support local organizations
that help people meet their health and human care needs in their own
communities, such as the American Red Cross, Boys & Girls Clubs of Southeast
Michigan, Goodwill Industries, and YMCS/YWCA.
    The Chrysler Jeep Superstores are expecting to raise $50,000 for United
Ways during the week-long Gift Exchange event.  All Chrysler Jeep Superstores
in southeast Michigan are participating in the program.