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Ford and eFuels Package Alternative Fuel Vehicles

27 September 2000

Ford and eFuels Make Buying and Fueling Alternative Fuel Vehicles a 'Package' Deal

    DEARBORN, Mich., Sept. 27 Ford Motor Company is
taking an innovative approach to marketing and promoting alternative fuel
vehicles (AFV) through a unique new alliance with BCG eFuels Inc. (eFuels), a
subsidiary of BC Gas, Inc.  The alliance calls for Ford and eFuels to work
together in all aspects of AFV marketing and promotion, making purchasing,
servicing and fueling AFVs easier for consumers and fleet customers.
    "This is a new concept in the AFV world, a truly exceptional association
between an automaker and a fuel provider," says Beryl Stajich, Fleet/AFV Brand
Manager for Ford North American Fleet, Leasing and Remarketing Operations.
"Our alliance with eFuels will revolutionize the AFV ownership experience."
    Under terms of the agreement, eFuels will provide services to Ford in
three key geographic areas; Vancouver, Toronto and Arizona.  eFuels will work
with Ford on a number of projects, including Ford dealer service and sales
training, customer prospecting, sales calls, demonstration vehicle displays,
event marketing and customer awareness campaigns.
    EFuel's parent company, BC Gas Inc., has been working with Ford for
several years promoting natural gas vehicles and prospecting customers in
Vancouver.  eFuels was established in 1999 with the aim of becoming a leading
provider of cleaner transportation fuels and has since established itself as a
leading provider of CNG for vehicles in the Canadian marketplace.  The
alliance with Ford is a unique way of helping build and sustain the
alternative fuels industry by expanding into the U.S. market.
    The new alliance between eFuels and Ford is distinctive in that it brings
together the company providing the fuel with the vehicle manufacturer to link
marketing of vehicles with provision of fueling infrastructure.  eFuels will
provide compressed natural gas (CNG) infrastructure development in the
alliance's focus areas, including a planned 20 new sites in Arizona.
    "Our agreement with Ford will bring the right vehicles into targeted
markets at the same time as building the necessary fueling infrastructure for
the customer," says Al Basham, President of eFuels.  "This demonstrates Ford
and eFuels commitment to bringing cleaner vehicle solutions to customers."