Subaru Announces Pricing on 2001 Model Year Impreza

10 August 2000

    CHERRY HILL, N.J., Aug. 10 Subaru of America, Inc. (SOA),
a pioneer of crossover all-wheel drive vehicles designed for the active
lifestyle, announced today the Manufacturer's Suggested Retail Price (MSRP) of
the exciting 2001 Impreza models.  For the '01 model year, Impreza models
continue to offer tremendous value and performance, combined with the
confidence and control of the Subaru All-Wheel Driving System.

    Subaru Impreza:
    Subaru Impreza is recognized around the globe as one of the most familiar
names in the World Rally Championship (WRC) series.  In fact, the Impreza
World Rally Car won the World Rally Manufacturer's Championship an
unprecedented three years in a row (1995, 1996 and 1997).  In 1999, Subaru won
more events than any other team.
    In poor weather, full-time all-wheel drive gives Impreza traction that's
superior to the front- or rear-wheel drive systems found on the competition.
On dry roads, all-wheel drive and the long-travel four-wheel independent
suspension provides Impreza with a measure of driving excitement unexpected in
this competitive segment.  In fact, the Subaru Impreza L models are the
least-expensive AWD passenger cars available in the U.S. (based on MSRP of all
all-wheel drive passenger cars sold in the U.S.).

    Impreza L:
    For the 2001 model year, Impreza L models feature the 2.2-liter, 142 hp
SOHC boxer engine.  Available in coupe, sedan and sport wagon models, the 2001
Impreza L continues to offer all of the same popular features and equipment
included in the 2000 model year.  All 2001MY Impreza L models come standard
with a 5-speed manual transmission and have an MSRP price increase of just
$100.

    Impreza 2.5 RS:
    The 2001MY Impreza 2.5 RS coupe and sedan models bring a rally-winning
heritage to the street with an impressive array of standard features.  The
hot-selling Impreza RS models feature a 2.5-liter, 165 hp SOHC boxer engine,
full-time all-wheel drive, sport-tuned suspension, and a viscous limited-slip
rear differential.  For the '01 model year, all Impreza 2.5 RS models feature
a standard single disc CD player, 2.5 RS embroidered floor mats, carbon fiber
patterned interior trim and a standard 5-speed manual transmission.  This
enhanced level of standard equipment increases the value of 2.5 RS models
significantly more than the MSRP increase of only $200.

    Impreza Outback Sport:
    For the 2001 model year, Impreza Outback Sport models feature the
2.2-liter, 142 hp SOHC boxer engine, full-time all-wheel drive and a
4-channel, 4-sensor Anti-Lock Braking System.  Impreza Outback Sport comes
equipped with a standard 5-speed manual transmission.  Impreza Outback Sport
has an MSRP increase of just $100.
    All 2001MY Subaru vehicles comply with Low Emission Vehicle (LEV)
standards and are certified for sale in all 50 states.  Additionally, all 2001
model feature the peace of mind of standard 24-hour roadside assistance
coverage for 3 years or 36,000 miles.

    About Subaru of America, Inc.
    Subaru of America, Inc. is a wholly-owned subsidiary of Fuji Heavy
Industries Ltd. of Japan.  Headquartered near Philadelphia, the company
markets and distributes Subaru vehicles, parts and accessories through a
network of 588 franchised dealers across the United States.  All Legacy and
Outback models sold in the U.S. are produced at the company's American
Manufacturing plant, Subaru-Isuzu Automotive, Inc., near Lafayette, Ind.
    Over the past eight years, the company has nearly tripled its revenues and
seen its sales increase by nearly 100 percent thanks to its popular line of
car-based sport utility vehicles.  The company is among the fastest growing
brands in the automobile industry and was recently named "Most
Improved Car Company in the World" by the London-based Financial Times
Automotive World Magazine.


                                SUBARU IMPREZA
                2001 MY MANUFACTURER'S SUGGESTED RETAIL PRICES
                        (Current as of July 14, 2000)

           Impreza Coupe                          2001 MY MSRP*
    L MT5 (2.2L) AWD                                 $15,995
    L 4EAT (2.2L) AWD                                $16,795
    2.5 RS MT5 (2.5L) AWD                            $19,495
    2.5 RS 4EAT (2.5L) AWD                           $20,295

           Impreza Sedan
    L MT5 (2.2 L) AWD                                $15,995
    L 4EAT (2.2 L) AWD                               $16,795
    2.5 RS MT5 (2.5L) AWD                            $19,495
    2.5 RS 4EAT (2.5L) AWD                           $20,295

        Impreza Sport Wagon
    L MT5 (2.2 L) AWD                                $16,395
    L 4EAT (2.2 L) AWD                               $17,195

           Outback Sport
    Outback Sport MT5 (2.2 L) AWD                    $18,195
    Outback Sport 4EAT (2.2 L) AWD                   $18,995


    *The destination and delivery fee is $495 on all models (except in Alaska,
$685).  Prices shown do not include destination and delivery charges, licenses
and state or local taxes.

              Options                             2001 MY MSRP*
    4-Speed Electronic Automatic
     Transmission (4EAT)                                $800
    (Available on all Impreza models)

    For more information, contact Rob Moran, 856-488-3326, or
rmoran@subaru.com, or Angela Holt, 856-488-3429, or aholt@subaru.com, both of
Subaru of America.