Women Only Driving Course Launched at the BMW Performance Center Driving School
20 June 2000
WOMEN ONLY DRIVING COURSE LAUNCHED AT THE BMW PERFORMANCE CENTER DRIVING SCHOOL Spartanburg, South Carolina - A one-day Women-Only Car Control Clinic has been added to the curriculum at the BMW Performance Center Driving School. "Many women have told us they appreciate the camaraderie and fun of sharing a learning experience with a group of other women so we've added a course just for them. The curriculum is the same as our day-long Car Control Clinic, but the experience is definitely different," says Tom Troy, Manger of the BMW Performance Center, where the driving school is based. "The clinic is taught by women, all of whom are accomplished professional drivers." The Women-Only course, scheduled for September 11 with additional dates to be added in 2001, emphasizes avoidance maneuvers, vehicle control and driver awareness. Class size is limited to 12 participants. Teaching is done both in the classroom and in BMW 3 Series sedans on the BMW Performance Center's purpose-built driving course. - more - The BMW Performance Center Driving School opened last fall on a course designed just for driver training. The curriculum emphasizes-skills to respond to a wide variety of driving situations. The road course can be configured 35 different ways and using special features not found in most driver training programs. For example, students learn how to control a vehicle on an ultra-smooth concrete skidpad, which produces a slippery surface that simulates "black ice." Accident avoidance maneuvers are taught on a water wall corridor - one of only a few in the world - where they are "surprised" when obstacles "appear" in front of their moving vehicles. An emergency braking zone gives students the opportunity to learn the relationship between speed and stopping distance and how to brake with an ABS-equipped vehicle on both wet and dry surfaces. The cost of a one-day Women-Only Car Control Clinic at the BMW Performance Center is $495. To sign up for any BMW Performance Center program, simply call 1-888-345-4BMW. BMW's Performance Center, home of the BMW Performance Center Driving School, opened last year to expand the unique automotive experience BMW offers in upstate South Carolina. At one location, a visitor can tour a $1.3 billion state-of-the-art manufacturing facility, browse the Zentrum museum showcasing more than 75 years of BMW automotive and motorcycle history, and enroll in one of several driving instruction programs. BMW IN AMERICA BMW of North America, Inc. was established in 1975. Since then, the company has grown to include marketing, sales and financial service - more - organizations in the United States; a South Carolina manufacturing operation; a design firm in California; a technology office in Palo Alto and various other operations throughout the country. BMW is represented in the U.S. through a network of more than 340 car, 300 Sports Activity Vehicle and 160 motorcycle retailers. BMW US Holding Corp., the Group's headquarters for North, Central and South America, is located in Woodcliff Lake, New Jersey.