Amerigon Climate Control Seat Shown in Lincoln Navigator SUV Display

25 April 2000

    IRWINDALE, Calif., April 25 Amerigon Incorporated
(Nasdaq: ARGNA) announced today that Lincoln Mercury is showing Amerigon's
proprietary Climate Control Seat(TM) (CCS(TM)) system, which is an option for
the 2000 model year Lincoln Navigator Sports Utility Vehicle (SUV), at the
2000 New York International Auto Show at the Jacob Javitz Convention Center in
New York City, April 22 to April 30.  CCS is being shown and demonstrated in a
special exhibit being displayed by Lincoln Mercury, which is near The Ford
Motor Company oval at the show.
    CCS, which according to Ford has proven to be a very popular option on the
Navigator SUV, is the only product on the market today that makes it possible
for both the driver and front seat passenger of a vehicle to individually and
actively control the cooling and/or warming of their seats for year-round
driving comfort.  To date over 20,000 CCS systems have been shipped for use in
the Navigator since first shipments began in late November last year.
    Amerigon President Richard A. Weisbart commented, "Being featured in the
Lincoln Mercury booth at the New York International Auto Show, which is the
largest consumer auto show in North America, is a great opportunity to
potentially expose thousands of car buyers to our unique CCS system.  We are
convinced that as more potential car buyers experience the unique heating and
cooling benefits of CCS, the greater the demand will become."
    Late last month, Amerigon and Ford jointly announced that the two
companies had signed a definitive agreement for Ford to use Amerigon's
proprietary CCS system exclusively for heated and cooled or heated and
ventilated seats for a period of five years.  Under the terms of that
agreement, Amerigon will continue to market CCS to other vehicle manufacturers
and seat suppliers worldwide.
    "Ford's commitment to use our CCS system exclusively for five years
combined with the increasing exposure of CCS to consumers and the customer
enthusiasm and demand we are seeing for CCS in the Lincoln Navigator,"
Weisbart added, "greatly strengthens the sales potential of CCS in North
America, Europe and Asia.  We are currently marketing CCS to almost every
major vehicle manufacturer and every major seat supplier worldwide and are
actively working with more than 20 automotive platform teams to offer this
unique comfort and fatigue-reducing option."

    Amerigon, a rapidly growing supplier to the global automotive industry,
develops and supplies proprietary high-technology products for automotive
OEMs.  The Company has two principal products that serve two key, high-growth
global automotive markets: its proprietary Climate Control Seat(TM) (CCS)
system, which is the only product available today that makes it possible for
both the driver and front seat passenger of a vehicle to individually and
actively control the cooling and/or warming of their seats for year-round
comfort; and AmeriGuard(TM), which is a radar sensing system, designed to
improve drivers' field of view in vehicle applications such as enhanced
parking aids, back-up warning and side object detection for collision
avoidance.

    Certain matters discussed in this release, including the Company's ability
to handle demand for its CCS systems, are forward-looking statements that
involve risks and uncertainties, and actual results may be different.  Such
risks and uncertainties include the acceptance and performance of the
Company's products, the Company's ability to develop new products successfully
and the ability to obtain new sources of financing.  Please also refer to the
Company's Securities and Exchange Commission reports, including but not
limited to the Form 10-K for the year ended December 31, 1999.

    For further information, please contact: investors, Damon Wright,
damon@allencaron.com, 949-474-4300, or media, Kari Rinkeviczie,
kari@allencaron.com, 212-698-1360.