'Autoline Detroit': GM's e-Commerce to Grow $250mm to $500mm in 2000

7 November 1999

    DETROIT -- General Motors could see its e-commerce business grow by nearly 
half a billion dollars next year.  On the television program "Autoline Detroit," 
Mark Hogan, the head of e-GM, said the company will offer OnStar, its electronic 
communications service, across the board on all products made in North America 
next year.  He said GM currently has 100,000 subscribers, but that will grow 
to 1,000,000 subscribers paying $20 to $40 a month.  The interview airs on 
Sunday, November 7, 1999 at 10:30 AM on Detroit Public Television and on 
The Auto Channel Internetwork at http://www.theautochannel.com/cybercast/autoline/index.

    Hogan said GM investors will see a benefit from e-GM as it adopts a
subscription-based revenue model.  "It's important to make the vehicle
ownership experience seamless between the home and the office," Hogan said.
"And there's a whole variety of goods and services that we can deliver to the
customer while they're in their vehicle to make their life easier.  And that's
where we think we can provide goods and services to our customers via
subscription."

    e-GM is also looking for business opportunities outside the auto industry,
Hogan said.  There are no limits on what it will pursue as long as it makes
the customer's life more convenient and exciting.  He cited XM satellite
radio, in-car banking, and downloading software to boost a car's performance as some
of the opportunities e-GM is exploring.

    Hogan said e-GM will triple or quadruple GM's hiring from the Harvard
business school this year alone.  He says e-GM is not having any problems
recruiting top-notch people to join the organization.

    Autoline Detroit with John McElroy airs each Sunday morning at 10:30am on
Detroit Public Television.  The program can also be seen in its entirety on The
Auto Channel Internetwork at http://www.theautochannel.com/cybercast/autoline/index.html.
In addition, previous episodes of Autoline Detroit are always available for 
continuous on-demand viewing on The Auto Channel.


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