Ford Focus Pet Package: A Car That Empowers Your Pooch

13 August 1999

    DEARBORN, Mich. Aug. 12 -- Love taking your pet on trips but
hate the way he paces around restlessly?  Fret no more.  The Ford Focus may
just have the answer to your pooch's prayers.  Its Pet Package offers all the
necessities to make your dog or cat's trip more of a tail waggin' good time.
We already know all about the designer pet shampoos and posh pet hotels, so
why not have a car that caters to your best friend?
    Fur will never have to fly again if your pet is lounging in style in a
custom car bed.  The bed fits almost anywhere inside the Ford Focus -- and
bedtime for Bingo means a more relaxed ride for you too.  You can also keep
your pup from getting thirsty or hungry.  The Pet Package comes with an
insulated pet sport bottle to keep your pet's water or milk cool, integrated
pockets for treats & leashes and a foldable bowl that you can stow and use
wherever your Focus takes you and your pet.
    In such a small space, no one wants a furry mess to sneeze about.  So an
air purifier keeps you and your "human" friends breathing easier.  And perhaps
most importantly, you and Fido can both buckle up.  The Focus' pet safety belt
allows you to secure your little precious to any of Focus' safety belts.
    "Talk about a fully functional mobile home away from home," says Julie
Roehm, Ford Focus brand manager.  "We recognize that a lot of our customers
are pet owners and we wanted to address their needs.  Truly the Focus is more
than a car, it's a lifestyle."
    Perfect for pet lovers of all ages, the exclusive Pet Package will be
available to Focus owners by the end of the year for an affordable price.
    Now that's something to bark about!