Bikers Dream Announces Distribution Agreement With Costco
16 March 1999
Bikers Dream Announces Distribution Agreement With CostcoRIVERSIDE, Calif.--March 16, 1999--Bikers Dream Inc. today announced the distribution agreement with Costco Companies Inc., operator of 200 warehouse-style consumer style buying outlets in the U.S. In addition, they operate over 70 such outlets internationally. Under the terms of the agreement, test marketing of Bikers Dream's Ultra Cycles brand of quality-built American heavyweight cruiser motorcycles will be conducted at a number of Costco locations, initially in the Northwestern US. If successful, Costco will become a major dealer for Ultra Cycles.
Herm Roserman, Chairman and CEO of Bikers Dream commented, "We look forward to our new relationship with Costco Companies. We view this as a significant addition to our growing distribution system. Costco has the geographic coverage, floor traffic and upscale demographics that are important in delivering our product to the market place in areas were we do not have dealer representation for our Ultra Cycles brand. We have already shipped the first Costco purchase orders".
Bikers Dream Inc. is a manufacturer, distributor and retailer of quality-built American heavyweight cruiser motorcycles. Corporate headquarters and manufacturing operations are located in Riverside, Calif.
Certain matters discussed herein are "forward-looking" statements intended to qualify for the safe harbors from liability in the Private Securities Litigation Reform Act of 1995. Such forward-looking statements are subject to certain risks and uncertainties, which could cause actual results to differ materially from those anticipated as of the date hereof. Specific factors that might cause such a difference might include, but not be limited to, those referenced by the Company's 10QSB for the quarter ended September 30,1998. The forward-looking statements contained herein are only made as of the date hereof and the Company undertakes no obligation to publicly update such forward-looking statements to reflect subsequent events or circumstances.