Mobil Celebrates Two Million Mobil Speedpass Customers
21 January 1999
Mobil Celebrates Two Million Mobil Speedpass Customers New Technology That Speeds Gas Purchases Excites Mobil's Customers
FAIRFAX, Va.--Jan. 21, 1999--Mobil Corporation announced Thursday that over two million Americans are now using its revolutionary Mobil Speedpass(TM) technology that allows customers to fill up without ever opening wallets or purses for credit cards or cash.To celebrate the program's success, Mobil recognized Thomas Ashwill of Ft. Myers, Florida, the two millionth Speedpass enrollee, in a special ceremony at his local Mobil station. Mr. Ashwill received $1000 to be used for gasoline purchases along with other gifts of appreciation from the company. Mr. Ashwill has two Speedpass transponders, which he uses for both personal and business purchases.
The good news for Mr. Ashwill is even better news for Mobil, which reports that the Speedpass program has now expanded to over 3,500 stations in Mobil's major gasoline marketing areas in the United States. In addition to offering faster service for motorists, early analysis indicates that the use of Speedpass builds stronger customer loyalty.
Mobil pioneered the state-of-the-art electronic payment technology that employs radio frequency signals. Similar technology is used to reduce waiting time at highway tollbooths. Motorists enrolled in the Mobil Speedpass program use a miniature electronic device attached to their key chain or affixed to their rear window.
The electronic system located in the pump "talks" (communicates) with these miniature transponder devices. Together, these electronic devices provide quick, simple access to gasoline by automatically charging fuel purchases to a designated credit card. Customers can designate any of the wide range of credit cards that Mobil accepts when they enroll in the Speedpass program.
"Our research shows us that customers are looking for the fastest and easiest way to get in and out of the service station," reports Joe Giordano, Mobil's Global Technology Manager. "It's the safest and most convenient way to get gas, and gives consumers more time for more important things in their lives."
Drivers must enroll to acquire a free Speedpass transponder tag, and there are several easy ways to enroll: Toll free by phone at 877-MY MOBIL; Through the Mobil Speedpass Web site at http://www.mobil.com/speedpass By completing an enrollment form available at any participating Mobil service station.
There is no cost to consumers for the Speedpass transponder and no service charge for using the new technology to fill up.
Mobil is a leading global oil, natural gas and petrochemical company whose subsidiaries have operations in 140 countries. In the U.S., the corporation markets gasoline in 28 states and the District of Columbia through 7,500 Mobil branded service stations. In Florida, Mobil markets through 450 service stations throughout the state.
Mobil has been the first in the industry to develop customer-orientated electronic payment systems, including bank debit cards, pump-located Customer Activated terminals (pay-at-the-pump) and the Mobil Go Card, a pre-paid card.
For more news and information about Mobil, please see us on the World Wide Web at www.mobil.com/newsroom.
