Infiniti Announces Pricing for All-New G20
17 July 1998
Infiniti Announces Pricing for All-New G20- Superior handling, sporty styling and quality ... and a luxury experience -
SAN FRANCISCO, July 17 -- Infiniti, the luxury division of
Nissan Motor Corporation U.S.A., today announced pricing for its all-new G20
luxury sedan at a meeting of its 150 retailers. The G20, which goes on sale
next week, will compete in the entry luxury category -- projected by industry
analysts to be one of the hottest segments in the industry -- and has a
Manufacturer's Suggested Retail Price (MSRP) of $20,995.
"This addition to our lineup will attract entirely new buyers to our
franchise," said Tom Orbe, vice president and general manager, Infiniti
Division. "No other car in this segment can make the claim of Japanese
quality and European handling, and offer the unique benefits of our customer
care and support program, The Total Ownership Experience(R)."
In addition to the standard model, a touring model -- designated the G20t
-- is offered with an even higher level of sportiness and a starting price of
$22,495. Both models have a long list of luxury features and amenities.
Among the short list of available options is a Leather and Convenience
Package, which adds $1,500 to the standard model base price and $1,200 to the
G20t.
The G20 will be built at the Oppama plant in Japan, where the Infiniti I30
is manufactured, which won last year's J.D. Power and Associates Initial
Quality Award.
The luxury sedan will be introduced to American drivers through a
comprehensive advertising launch that highlights performance, high quality and
competitive price. The campaign includes television, newspaper, consumer
magazines, outdoor and the Internet. The advertising highlights the G20's new
features and affordability, while communicating the fun-to-drive experience
for up-and-coming luxury buyers.
The first in a series of commercials set to debut through summer is
entitled "Pond" and begins airing nationally August 1. In it, the G20 sedan
cruises around world icons, such as the Eiffel Tower and Oxford University,
and is shown jumping the "pond" and landing in New York City.
Infiniti, the luxury division of Nissan Motor Corporation U.S.A., is
supported by a network of more than 150 retailers. Customer satisfaction has
always been a key component of Infiniti's commitment to customer service.
Infiniti introduced The Total Ownership Experience (TOE) customer care
philosophy as part of its continuing dedication to providing exceptional
consumer treatment and service. With TOE, Infiniti is leading the way into
the next century. For information on the complete line of Infiniti luxury
vehicles and TOE, visit Infiniti online at http://www.infiniti-usa.com.
1999 Infiniti G20 Pricing
CODE MODEL ENGINE TRANSMISSION MSRP
92059 Standard Model 2.0L DOHC I-4 5-Speed Manual $20,995
92019 Standard Model 2.0L DOHC I-4 4-Speed Automatic $21,795
92759 Touring Model 2.0L DOHC I-4 5-Speed Manual $22,495
92719 Touring Model 2.0L DOHC I-4 4-Speed Automatic $23,295
CODE OPTIONS MSRP
J01 Power Sliding Moonroof with Rear Tilt (a) $ 950
V01 Leather & Convenience Package (b) $1,500
V01 Touring Leather & Convenience Package (c) $1,200
X03 Heated Seats Package (d) $ 420
U03 Low Profile Tires (e) No Charge
(a) Available on 92719 and 92759 (Touring Models) only.
(b) Available on 92019 (Standard Model) only and includes J01.
(c) Available on 92719 and 92759 (Touring Models) only and includes J01.
(d) Available on 92019, 92719 and 92759 and requires V01.
(e) Available on 92019 and 92059 (Standard Models) only. Standard
equipment on Touring Models.
