Ford Sets Pricing Information for Debt Exchange

28 May 1998

    DEARBORN, Mich., May 26 -- As announced on April 19, 1998,
Ford Motor Company and its wholly-owned subsidiary, Ford Holdings,
Inc., have offered to exchange certain of their outstanding debentures for new
longer-maturity debentures.  Pursuant to the terms of the exchange offers, the
following pricing information was determined at 2:00 p.m., New York City time,
on May 26, 1998.

    Issuer:      Ford Motor     Ford Motor     Ford Motor      Ford Holdings
    Existing
    Debenture 9 1/2% of 9-11  8 7/8% of 1-22  9.95% of 2-32    9 3/8% of 3-20

    Benchmark Treasury
    Security 5 1/2% of 2-08  6 1/8% of 11-27  6 1/8% of 11-27  6 1/8% of 11-27

    Benchmark Treasury
    Yield          5.60%           5.84%           5.84%             5.84%

    Reference Yield of Existing
    Debentures     6.48%           6.76%           6.80%             6.74%

    Reference Price of Existing
    Debentures   $1,266.05      $1,247.64       $1,414.37         $1,298.24

    Maturity of New
    Debentures    9-15-21         1-15-32        2-15-47            3-1-30


    Benchmark Treasury
    Security 6 1/8% of 11-27  6 1/8% of 11-27  6 1/8% of 11-27 6 1/8% of 11-27

    Benchmark Treasury
    Yield         5.84%            5.84%            5.84%            5.84%


    Reference Yield of New
    Debentures    6.79%            6.88%            6.90%            6.86%


    New Coupon Rate for New
    Debentures   9.215%           8.900%           9.980%           9.300%


    Reference Price of New
    Debentures  $1,281.49       $1,263.25        $1,429.77         $1,313.68

    Accrued Interest
    Differential $0.62542        $0.00000         $0.00000          $0.19375

    The exchange offers expire on May 28, 1998 at 5:00 p.m., New York City
time, unless extended by Ford.  Holders of the above listed debentures may
call Georgeson & Company Inc. at 800-223-2064 or Deutsche Morgan Grenfell Inc.
at 212-469-7512 (call collect) for further details on the offer.