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Norton Motorcycle Reborn!

15 April 1998

Norton Motorcycle Reborn!

   Norton Motors International, Inc. Formed from the Combination of Norton
                  Motorcycles, Ltd. and March Motors, Int'l.

     MINNEAPOLIS, April 15 -- The formation of Norton Motors
International, Inc. (NMI) was announced today, after a definitive agreement to
combine the companies was completed by Norton Motorcycles, Ltd. of Shenstone,
England, and March Motors International, Inc., of Minneapolis, Minn., U.S.A.
As the legal successor to the historic marque, NMI holds the trademark rights
to the legendary Norton name in countries around the world, including the
U.K., U.S.A. and parts of Europe.  The new company immediately announced its
intention to complete development and commence production on five new
motorcycles, with distribution anticipated to begin in late 1998.
    The new model range, which include two new 1500cc V8 engines, a 750cc
in-line 4 and a 600cc single cylinder, have been designed by celebrated
English engine designer Al Melling of Melling Consultancy Design (MCD), of
Rochdale, U.K. located north of Manchester.
    Norton Motorcycles, steeped in the history of the motorcycle industry, is
celebrating its centennial anniversary this year.  Over the past several
years, Norton has been quietly seeking a well positioned, technically
competent partner to relaunch its famous marque.  March Motors International,
Inc. was formed in 1995 in the United States under the leadership of its
founders and members of the high profile British racing organization of the
same name.  The business goal of March has been the development of high
precision engineering technology and motorcycles.  The combination of the two
companies draws heavily on the engineering and racing expertise and reputation
of the March organization, alongside the legendary name of "Norton," and the
financial acumen of the Norton group.
    The Board of Directors of the company will include Mr. Joseph Novogratz,
founder and current chairman of March Motors International, Inc.; Mr. Luigi
Aquilini, Canadian real estate investor and Chief Executive Officer of the
Aquilini Investment Group of Vancouver, British Columbia; Al Melling,
Principal at MCD; and Myron Calof, Executive Vice President of Aquilini
Investment Group.  Mr. Novogratz and Mr. Aquilini will serve as Co-Chairmen of
the Board of the new company.
    The new Co-Chairmen announced that renovations to the historic Shenstone
factory, located near Birmingham, U.K., will begin this summer so that
production can commence in Autumn.
    While orders for the new motorcycles are not yet being taken, the company
invites inquiries and may be reached at:
    Norton Motors International, Inc.
    14252 23rd Avenue North
    Plymouth, MN USA 55447-4910
    Tel:  001-612-694-9880
    Fax:  001-612-694-9887

SOURCE  Norton Motors International, Inc.